Branch Sales Manager, Penang & Sg Petani

Zurich Insurance; Kuala Lumpur; On-site; MYR 150,000 - 210,000; Full time

Job summary

Zurich 56 Company Ltd is seeking a dynamic Branch Sales Leader to drive growth within the assigned branch in Malaysia. You will recruit, coach, and manage agency leaders and agents to meet production, profitability, and operational targets.

Responsibilities include implementing sales strategies, monitoring performance, expanding market penetration, and ensuring licensing and compliance across the branch while fostering a high-performance sales culture.

Qualifications

• Degree/Diploma in Business, Marketing, Finance, or related field.
• Experience in insurance/takaful sales management.
• Strong leadership, coaching, and people development skills.
• Proven track record in sales and agency management.
• Excellent communication, negotiation, and stakeholder management abilities.

Responsibilities

• Lead branch sales growth and achieve annual/monthly production targets.
• Implement sales strategies, campaigns, and business development initiatives.
• Monitor branch productivity and take proactive actions to improve results.
• Identify market opportunities and expand market penetration.
• Recruit, develop, and retain agency leaders and wealth planners.
• Coordinate training and development programs such as FAST and SPARK.
• Conduct regular performance reviews and business planning sessions.
• Foster a high-performance sales culture within the branch.
• Ensure licensing, certification, and compliance requirements.

Skills

Leadership

Coaching

People development

Sales management

Insurance sales

Agency management

Communication

Negotiation

Stakeholder management

Education

Degree/Diploma in Business/Marketing/Finance

Job description

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Purpose of Role

Lead and drive sales growth, agency development, and business performance within the assigned branch. Responsible for recruiting, developing, coaching, and managing agency leaders and agents while ensuring achievement of production, profitability, and operational targets.

Key Responsibilities

• Sales & Business Growth
• Drive branch sales performance and achieve annual/monthly production targets.
• Implement sales strategies, campaigns, and business development initiatives.
• Monitor branch productivity and take proactive actions to improve results.
• Identify market opportunities and expand market penetration.
• Recruit, develop, and retain quality agency leaders and wealth planners.
• Monthly Coffee Talk Session/Mini BOP
• Coach and mentor Agency Managers (AMs) and Chief Agency Managers (CAMs).
• Support talent development programs such as FAST, SPARK, and other agency initiatives.
• Conduct regular performance reviews and business planning sessions.
• Organize branch sales meetings, training, workshops, and development programs such as monthly ZAC, NST Activation Program etc
• Ensure agency members meet licensing, certification, and compliance requirements.
• Foster a high-performance sales culture within the branch.

Operational Management

• Ensure smooth execution of branch operations and agency administration.
• Monitor business submissions, pending cases, persistency, and service standards.
• Coordinate with Head Office and support functions to resolve operational issues.

Compliance & Governance

• Ensure adherence to company policies, regulatory requirements, and industry guidelines.
• Promote ethical sales practices and customer-centric conduct.
• Manage and mitigate business and operational risks within the branch.

Key Performance Indicators (KPIs)

• Annualized Contribution Equivalent (ACE) / sales production.
• Recruitment and activation of new agents.
• Agency manpower growth and retention.
• Persistency and business quality.
• Productivity per active agent.
• Training and development participation.
• Branch profitability and operational efficiency.

Requirements

• Degree/Diploma in Business, Marketing, Finance, or related field.
• Experience in insurance/takaful sales management.
• Strong leadership, coaching, and people development skills.
• Proven track record in sales and agency management.
• Excellent communication, negotiation, and stakeholder management abilities.

Reporting Line

Reports to: Regional Sales Manager / Regional Head.
Manages: Branch Sales Executives, Agency Managers, and agency force within the branch (depending on organizational structure).