Branch Manager

Chow Tai Fook Jewellery Group; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Benefits offered by this job

EPF

SOCSO

EIS

Job summary

Chow Tai Fook Jewellery Group – Kuala Lumpur is seeking an experienced Luxury Retail Manager to lead boutique performance and clienteling initiatives. You will drive sales targets, oversee service standards, and recruit and develop high‑performing teams in a premium jewellery environment.

You will ensure brand storytelling, training, and daily operations reflect the heritage and luxury image, while optimizing profitability and customer satisfaction.

Qualifications

• Minimum 5 years of retail experience, with at least 2 years in a managerial role.
• Analytical and results-driven with sound commercial acumen.
• Experience in supporting activations and CRM events.
• Excellent communication, interpersonal, and leadership skills.
• Passion for luxury retail, customer service, and team development.

Responsibilities

• Achieve and exceed boutique sales targets, KPIs, and profitability goals.
• Monitor business performance, analyse sales reports, and identify opportunities for growth.
• Drive clienteling initiatives to build long-term customer relationships and increase repeat purchases.
• Lead by example in delivering a luxury client experience and personalised service.
• Ensure the boutique environment reflects the brand image, storytelling, and heritage.
• Recruit, onboard, and develop luxury sales talent.
• Provide ongoing coaching, performance feedback, and product knowledge training.
• Create a culture of teamwork, accountability, service excellence and brand passion.
• Manage workforce planning, scheduling, and sales floor assignments.
• Ensure compliance with brand SOPs, inventory standards, and cash management procedures.
• Oversee stock levels, loss prevention strategies, and visual merchandising guidelines.
• Manage boutique administration including reporting, expenses, and audit requirements.
• Stay informed of retail trends, competitor activities, and emerging client expectations.
• Support localised marketing or client activation events as required.

Skills

Luxury retail leadership

Job description

Jora Malaysia will close on 9th September 2026. Thank you for being with us, we are cheering you on as you continue your career journey.

Chow Tai Fook Jewellery Group – Kuala Lumpur, Kuala Lumpur

* Achieve and exceed boutique sales targets, KPIs, and profitability goals.

* Monitor business performance, analyse sales reports, and identify opportunities for growth.

* Drive clienteling initiatives to build long‑term customer relationships and increase repeat purchases.

Client Experience & Brand Representation

* Lead by example in delivering a luxury client experience and personalised service.

* Ensure the boutique environment reflects the brand image, storytelling, and heritage.

* Resolve client issues with professionalism, tact and discretion.

* Recruit, onboard, and develop luxury sales talent.

* Provide ongoing coaching, performance feedback, and product knowledge training.

* Create a culture of teamwork, accountability, service excellence and brand passion.

* Manage workforce planning, scheduling, and sales floor assignments.

Operations Excellence

* Ensure compliance with brand SOPs, inventory standards, and cash management procedures.

* Oversee stock levels, loss prevention strategies, and visual merchandising guidelines.

* Manage boutique administration including reporting, expenses, and audit requirements.

Market & Competitor Analysis

* Stay informed of retail trends, competitor activities, and emerging client expectations.

* Support localised marketing or client activation events as required.

Requirement

• Sales & Business Performance

* Achieve and exceed boutique sales targets, KPIs, and profitability goals.

* Monitor business performance, analyse sales reports, and identify opportunities for growth.

* Drive clienteling initiatives to build long‑term customer relationships and increase repeat purchases.

• Client Experience & Brand Representation

* Lead by example in delivering a luxury client experience and personalised service.

* Ensure the boutique environment reflects the brand image, storytelling, and heritage.

* Resolve client issues with professionalism, tact and discretion.

• Team Leadership & Development

* Recruit, onboard, and develop luxury sales talent.

* Provide ongoing coaching, performance feedback, and product knowledge training.

* Create a culture of teamwork, accountability, service excellence and brand passion.

* Manage workforce planning, scheduling, and sales floor assignments.

• Operations Excellence

* Ensure compliance with brand SOPs, inventory standards, and cash management procedures.

* Oversee stock levels, loss prevention strategies, and visual merchandising guidelines.

* Manage boutique administration including reporting, expenses, and audit requirements.

• Market & Competitor Analysis

* Stay informed of retail trends, competitor activities, and emerging client expectations.

* Support localised marketing or client activation events as required.

Responsibility

• Minimum 5 years of retail experience, with at least 2 years in a managerial / team lead role (luxury or jewellery industry preferred).

• Analytical and results‑driven with sound commercial acumen.

• Experience in supporting activations and CRM events.

• Excellent communication, interpersonal, and leadership skills.

• Passion for luxury retail, customer service, and team development.

Benefits

• EPF
• SOCSO
• EIS