Assistant Marketing Manager - Townships Growth & Campaigns

Sime Darby Property; Shah Alam; On-site; MYR 90,000 - 130,000; Full time

Job summary

Sime Darby Property is seeking a Marketing Manager for BU1 to plan and implement township and product marketing and sales plans across Denai Alam, Bukit Jelutong, Elmina East, Elmina West and Elmina Business Park. This role focuses on driving revenue, overseeing launches, and ensuring timely execution within the budget.

The role requires a Bachelor’s in Marketing or equivalent and a minimum of 3 years of relevant experience, with strong skills in marketing strategy, brand campaigns, events,

Qualifications

• Bachelor’s in Marketing/Business Management or equivalent.
• Minimum 3 years of relevant working experience.
• Experience in township development marketing would be a plus.

Responsibilities

• Assist Marketing Manager to formulate marketing and sales strategies to meet targets.
• Develop and monitor rollout of marketing programs for new launches and completed products.
• Monitor A&P expenses and advertising effectiveness against budget.
• Plan and execute brand campaigns to increase township engagement.
• Coordinate events to boost brand value and engagement.
• Ensure ROI for brand campaigns and events.

Skills

Marketing strategy

Sales planning

Brand campaigns

Social media

ROI analysis

Market research

Competitor analysis

Project coordination

Stakeholder management

Event planning

Education

Bachelor's in Marketing

Tools

MS Office

Adobe Creative Suite

CRM tools

Job description

Sime Darby Property is seeking a Marketing Manager for BU1 to plan and implement township and product marketing and sales plans across Denai Alam, Bukit Jelutong, Elmina East, Elmina West and Elmina Business Park. This role focuses on driving revenue, overseeing launches, and ensuring timely execution within the budget.

The role requires a Bachelor’s in Marketing or equivalent and a minimum of 3 years of relevant experience, with strong skills in marketing strategy, brand campaigns, events,