Assistant Manager, Marketing & Brand Strategy

Sime Darby Property; Selangor; On-site; MYR 90,000 - 150,000; Full time

Job summary

Sime Darby Property is seeking a Marketing professional to support planning and execution of township and product marketing and sales plans across Serenia City, Sepang, and Nilai projects. You will help formulate strategies, manage campaigns, and monitor ROI to drive revenue and brand growth.

The role requires a Bachelor’s in Marketing/Business Management and at least 3 years of relevant experience, with responsibilities spanning agency coordination, event planning, and cross-functional

Qualifications

• Bachelor’s in Marketing/Business Management or equivalent.
• Minimum 3 years of relevant working experience.

Responsibilities

• Support Marketing Manager to plan and implement township and product marketing and sales plans for Serenia City, Sepang, and Nilai projects.
• Assist in formulating marketing & sales strategies to meet revenue and profit targets for the financial year.
• Develop and monitor marketing programs for new launches and existing products to ensure timely execution.
• Monitor A&P expenses and advertising effectiveness per budget.
• Propose, support and monitor brand campaigns for township BU3 and coordinate events to boost brand value.
• Research market opportunities, conduct competitor analysis and propose differentiated campaigns.
• Coordinate with agencies and suppliers on briefs and production while ensuring brand guideline compliance.
• Establish relationships with local authorities, supply chain partners, customers and stakeholders.

Skills

Marketing planning

Brand campaigns

Stakeholder management

Social media

Education

Bachelor’s in Marketing/Business Management

Job description

Sime Darby Property is seeking a Marketing professional to support planning and execution of township and product marketing and sales plans across Serenia City, Sepang, and Nilai projects. You will help formulate strategies, manage campaigns, and monitor ROI to drive revenue and brand growth.

The role requires a Bachelor’s in Marketing/Business Management and at least 3 years of relevant experience, with responsibilities spanning agency coordination, event planning, and cross-functional