APAC Polyurethanes Marketing Manager – Growth & Strategy

Dow; Petaling Jaya; On-site; MYR 180,000 - 240,000; Full time

Benefits offered by this job

Equitable base pay and bonus

Medical and life insurance

Employee discounts

On-site fitness facilities

Job summary

Dow Polyurethanes is seeking an APAC Marketing Manager in Malaysia to lead the Industrial Markets segment across the APAC region. You will collaborate with Sales, TS&D, Product Management and Business Communications to identify strategic applications and drive commercialization.

This role reports to the APAC Marketing and Product Director and requires strong capabilities in market analysis, strategic planning, and cross-functional leadership to accelerate growth and meet financial targets.

Qualifications

• Minimum 8 years of commercial, marketing, business development, or technical experience.
• Experience within the Polyurethanes industry or related specialty chemicals markets.
• Demonstrated experience in market analysis, strategic planning, and business growth initiatives.
• Bachelor degree in Chemical, Engineering or Marketing related majors, MBA a plus.
• Strong written and verbal communication skills in English.

Responsibilities

• Lead cross-functional Market Management Team to develop and execute marketing strategy.
• Conduct market assessments, competitive intelligence, customer segmentation, and value chain analyses to identify strategic applications, growth opportunities, and lead portfolio decisions.
• Accountable for innovation pipeline management with TS&D.
• Implement effective marketing communication including sales tool kit, digital marketing, customer seminar, training for sales and distributor.
• Work with Sales and TS&D to deliver both short term and mid-long term financial target.
• Build strong relationships with customers, channel partners, and industry stakeholders to strengthen market position and customer intimacy.

Skills

Marketing

Market analysis

Strategic planning

English communication

Education

Bachelor degree in Chemical, Engineering or Marketing

MBA a plus

Job description

Dow Polyurethanes is seeking an APAC Marketing Manager in Malaysia to lead the Industrial Markets segment across the APAC region. You will collaborate with Sales, TS&D, Product Management and Business Communications to identify strategic applications and drive commercialization.

This role reports to the APAC Marketing and Product Director and requires strong capabilities in market analysis, strategic planning, and cross-functional leadership to accelerate growth and meet financial targets.