ALS APAC Channel Growth Lead

ZOLL Medical Corporation; Selangor; On-site; MYR 120,000 - 180,000; Full time

Job summary

ZOLL Medical Corporation's Acute Care Technology division in Malaysia seeks a Channel Marketing Manager to lead channel marketing strategy for APAC distributor partners, focusing on the ALS product portfolio and promotional initiatives. You will drive planning with partners, manage communications, support product launches, and deliver compelling marketing programs.

Collaboration with Sales and regional teams is essential to accelerate growth and improve market adoption.

Qualifications

• Bachelor's Degree required.
• 6-10 years marketing experience; ideally working with distribution channels and with preference given to medical technology marketing.
• Strong experience in content development and working with cross-functional and internal teams.
• Demonstrated analytical, organizational, negotiation and project management skills.
• Demonstrated written and oral communications skills, including strong presentation skills.
• Superb leadership, communication, and collaboration capabilities.
• Excellent time management and organizational skills.
• Ability to work independently with a minimum of supervision and as a team member.

Responsibilities

• Direct and manage all marketing-to-marketing activities between ZOLL and assigned top tier strategic distribution partners.
• Drive joint business and marketing planning with strategic Business Partners.
• Lead Business Partner onboarding, capability development, training and annual BP Summits.
• Manage and continuously enhance the Business Partner Portal to improve partner experience and access to resources.
• Develop and maintain sales enablement tools, including sales kits, playbooks, competitive intelligence, product positioning, and marketing collateral.
• Develop channel marketing strategies in collaboration with the extended marketing team and sales.
• Collaborate with Sales and the regional marketing team to execute channel marketing strategies across APAC.
• Support Business Partner recruitment, onboarding and market expansion where required.
• Build and maintain strong communication with Business Partners to ensure alignment, engagement and execution excellence.
• Create high-impact presentations and support sales field activities.
• Lead special projects and programs that benefit from channel marketing involvement.
• Establish and lead the APAC Accredited Business Partner Program, including Elite Partner development.
• Measure Business Partner performance, share best practices, and continuously improve partner engagement and marketing effectiveness.
• Manage a defined portion of the ALS product portfolio, working with Global Product Management and APAC Marketing.

Skills

Channel marketing

Content development

Cross-functional collaboration

Presentation skills

Leadership

Project management

Negotiation

Analytics

Education

Bachelor's Degree

Job description

ZOLL Medical Corporation's Acute Care Technology division in Malaysia seeks a Channel Marketing Manager to lead channel marketing strategy for APAC distributor partners, focusing on the ALS product portfolio and promotional initiatives. You will drive planning with partners, manage communications, support product launches, and deliver compelling marketing programs.

Collaboration with Sales and regional teams is essential to accelerate growth and improve market adoption.