Account Executive

The British American Tobacco Group; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Benefits offered by this job

Annual performance bonus

Health plans

Work-life balance initiatives

Transportation support

Flexible holiday plan

Online learning platforms

Global Returners program

Job summary

British American Tobacco DBS invites applications for an Account Executive in Kuala Lumpur, Malaysia. This role focuses on planning, negotiating, and implementing initiatives to grow volume, market share, and profitability across a defined account portfolio as part of the GTR marketing strategy.

You will build strong customer relationships, execute plans, and collaborate with cross-functional teams to launch new product categories while ensuring OTIF delivery and optimized trade spend.

Qualifications

• 2–4 years of trade marketing experience in a multinational setting.
• Ability to work independently while achieving targets.
• Strong collaboration, influence and relationship-building skills.
• Excellent analytical, interpersonal and negotiation abilities.
• Proficient in spoken and written English.
• Knowledge of nicotine regulations, tax and excise implications.

Responsibilities

• Support end-to-end management of assigned accounts to deliver targets.
• Build and strengthen relationships with customers and stakeholders.
• Execute account plans and ensure seamless implementation of strategies.
• Drive launches and execution of new product categories with teams.
• Ensure OTIF delivery across accounts and day-to-day operations.
• Optimize trade spend and manage retail, distribution partners and agencies.
• Conduct business reviews and provide actionable insights via reporting.
• Collaborate with cross-functional teams and support account strategies

Skills

Trade marketing experience

Independent working

Collaboration & influence

Analytical & negotiation

English proficiency

Regulatory knowledge (nicotine)

Job description

BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World. To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!

British American Tobacco DBS has an exciting opportunity for an Account Executive in Kuala Lumpur, Malaysia

GTR Account Executive is required to plan, negotiate, and implement key initiatives that drive volume, market share growth and profitability in a defined portfolio of accounts in line with the GTR marketing strategy and guidelines, with the ambition of supporting BAT’s transforming “A Better Tomorrow” agenda.

Your key responsibilities will include:

• Support end-to-end management of assigned accounts to deliver volume, market share, and profitability targets.
• Build and strengthen relationships with customers and key operational stakeholders across accounts.
• Execute account plans effectively and ensure seamless implementation of business strategies.
• Drive the launch and execution of new product categories in collaboration with account managers and activation teams.
• Ensure day-to-day operational perfection and timely, in-full (OTIF) delivery across accounts.
• Optimize trade spend and improve returns through effective management of retail, distribution partners, and agencies.
• Conduct business reviews, analyze market and account performance, and provide actionable insights through reporting.
• Collaborate with cross-functional teams, uphold governance requirements, and support team development, mentor, and stakeholder alignment on account strategies.

What are we looking for?

• 2-4 years of trade marketing experience within a multinational organization; global travel retail exposure is an advantage.
• Proven track record to work independently while maintaining a strong focus on achieving goals.
• Strong collaborator management and influencing skills, with the ability to build positive relationships.
• Excellent analytical, interpersonal, communication (written and verbal), negotiation, and planning capabilities.
• Sound understanding of cross-functional business operations, including Supply Chain, Marketing, Finance, IT, Customer Service, Legal, HR, and agency management.
• Proficient in spoken and written English, with strong professional communication skills.
• Knowledge of nicotine industry regulations, tax, excise, customs requirements, and their business implications, with success measured through effective account plan execution, program implementation, sales performance, and customer operational team leadership

What we offer you?

• We offer a market leading annual performance bonus (subject to eligibility)
• Our range of benefits varies by country and includes diverse health plans, initiatives for work-life balance, transportation support, and a flexible holiday plan with additional incentives
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills
• We prioritise continuous improvement within a transformative environment, preparing for ongoing changes

WHY JOIN BAT?

We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions. Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio-economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals. We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture). Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award winning employee experience here. If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.