Strategic Social Media Lead for Campaigns & Content

Emerson; Ciudad de México; On-site; MXN 360,000 - 600,000; Full time

Job summary

Emerson in Mexico City is seeking a digital marketing specialist to own social media strategy across platforms, translating marketing goals into engaging campaigns.

You will develop organic content, manage editorial calendars with tools like Khoros Marketing, and produce creative assets using Canva/Adobe while delivering customer-focused engagement and performance reporting.

The role requires 3–5 years in digital marketing, strong communication, and the ability to work across international teams.

Qualifications

• Bachelor’s degree required or equivalent experience in digital marketing.
• 3–5 years of experience in digital marketing with management of brand social media accounts.
• Direct experience with LinkedIn, YouTube, Facebook, X (Twitter), Instagram.

Responsibilities

• Collaborate with internal teams to translate marketing objectives into social strategies.
• Execute strategic social campaign planning for individual marketing campaigns and projects.
• Develop an organic content strategy and handle the editorial calendar including scheduling via Khoros Marketing or similar platform.
• Copywriting and create assets using Canva/Adobe; manage related processes.
• Daily use of social channels for reporting, analytics, and trend tools.

Skills

Strong communication

Organizational skills

Natural networker

Good judgment

Adaptability

Experience with social channels

Quick learner of software/tools

Education

Bachelor’s degree

Tools

Khoros Marketing

Canva

Adobe

Spreadfast

Trello

Adobe Web Analytics

Job description

Emerson in Mexico City is seeking a digital marketing specialist to own social media strategy across platforms, translating marketing goals into engaging campaigns.

You will develop organic content, manage editorial calendars with tools like Khoros Marketing, and produce creative assets using Canva/Adobe while delivering customer-focused engagement and performance reporting.

The role requires 3–5 years in digital marketing, strong communication, and the ability to work across international teams.