Strategic Social Media & Digital Marketing Lead

Hsbc Global Services Limited; Xico; Sur place; MXN 600 000 - 900 000; Plein temps

Résumé du poste

HSBC Global Services Limited in Mexico seeks a Brand Social Media Manager to execute social media strategy aligned with Global Marketing goals. You will drive digital and social media initiatives, maintain brand consistency, and coordinate with agencies to deliver measurable ROI across HSBC channels.

The role requires hands-on content creation experience, English proficiency, and a strong background in brand-building and customer insights through social media research.

Qualifications

• 5-7 years experience in social media management from end to end.
• Strong understanding of digital trends, social media, IA and CRM.
• Proven experience using data and analytics to derive customer value.

Responsabilités

• Support execution of market leading digital marketing initiatives.
• Develop and manage HSBC social media strategy across channels.
• Track performance and summarize learnings for future initiatives.
• Drive innovation in social media and develop new digital assets.
• Develop marketing strategy plans and programmes to deliver customer and business outcomes.

Connaissances

Social media management

Analytics and data driven

Brand marketing

English proficiency

Formation

Marketing or business degree

Description du poste

HSBC Global Services Limited in Mexico seeks a Brand Social Media Manager to execute social media strategy aligned with Global Marketing goals. You will drive digital and social media initiatives, maintain brand consistency, and coordinate with agencies to deliver measurable ROI across HSBC channels.

The role requires hands-on content creation experience, English proficiency, and a strong background in brand-building and customer insights through social media research.