Sr. Manager, Digital Commerce

Under Armour

México

Híbrido

MXN 1.000.000 - 1.600.000

Jornada completa

hace 25 horas
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Ventajas ofrecidas por este puesto de trabajo

Merchandise discounts
Parental leave
Health benefits

Descripción de la vacante

Under Armour is seeking a Sr. Manager, eCommerce for our Mexico team. This role oversees the ecommerce lifecycle, ensuring traffic converts through strong navigation and on-site merchandising while aligning with brand standards and financial targets.

You will collaborate with product, engineering, marketing, merchandising, delivery, strategy, and omnichannel teams in a fast-paced environment. The ideal candidate brings extensive ecommerce experience, fluency in Spanish and English, and a track

Formación

  • Bachelor's degree or higher with relevant eCommerce experience.
  • Experience across the ecommerce lifecycle and online merchandising.
  • Familiarity with SFCC or similar platforms; bilingual capabilities helpful.

Responsabilidades

  • Lead eCommerce lifecycle execution and drive conversions for the Mexico site.
  • Collaborate with product, engineering, marketing, merchandising and analytics teams.
  • Plan and execute brand campaigns and on-site promotions with timely delivery.

Conocimientos

Spanish fluency
English fluency
eCommerce lifecycle
SFCC experience

Educación

Bachelor's degree
Master's degree
12 years experience without degree

Herramientas

SFCC

Descripción del empleo

Values & Innovation

At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.

Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we're here, and fueling everything we do. Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further - no matter your role. That means developing, delivering, and selling the state-of-the-art products and digital tools that make top performers even better.

Purpose of Role

The Sr. Manager, eCommerce is a key player of the MEXICO eComm team, will be accountable all ecommerce life cycle, ensuring that the traffic brought by acquisition channels is converting in the website through excellent navigation & site merchandising, following brand guidelines and standards, while keeping a commercial mindset to achieve financial targets and ensure a great customer journey experience. closely with other team leaders in product, engineering, marketing, merchandising, delivery, strategy, omnichannel, and other key stakeholders on a variety of projects in a fast-paced and positive environment.

Your Impact
  • Responsible for execution and follow-up Ecomm strategy delivery insights and share them with the DTC business
  • Responsible for driving customer conversion across all MEXICO website by developing strategies that resonates with the customer journey.
  • Accountable for planning, developing and executing, on time in full, all brand and commercial campaigns according to sitemap calendar.
  • Responsible for liaising with marketing teams to brief in Brand imagery and copy needs for on-site banners, grid page headers, digital experiences, and any other creative material that will appear on the storefront.
  • Owns on-site merchandising & product categorization including navigation menus, home page and gender landing pages, grid pages including SIGs, DIGs, header & footer, etc., as well as all marketing elements across the online store to provide a premium consumer experience.
  • Responsible for monitoring, improving and optimizing KPIs such as: Conversion Rate, AOV, UPT, Bounce Rate, Add to Cart Rate, etc.
  • Accountable for creating, configuring & testing site promotions including PDP callouts and all needed content updates to make sure there is a frictionless consumer experience.
  • Leads site improvements business cases, influencing global & local teams until final testing and deployment of approved initiatives.
  • Responsible for merchandizing strategy across regional websites to ensure optimal user experience and reducing internal null searches to below 15%.
  • Act as a team player with Retail , following suggestions and recommendations from acquisition, retention, operations & analytics teammates.
Qualifications
  • Bachelor's degree with typically 8 years of relevant experience or Master's degree with typically 6 years of relevant experience or typically 12 years of relevant work experience without a degree.
  • Experience in the life cycle eCommerce channel.
  • Familiarity with Ecommerce platforms (SFCC preferred).
  • Fluent in Spanish, English
  • Experience working with multiple regions is a plus
Workplace Location
  • Location: This individual must reside within commuting distance from our Mexico office.
  • Work Schedule:This role follows a hybrid work schedule, requiring 4 days in-office per week.
Relocation
  • No relocation provided
Benefits & Perks
  • Under Armour Merchandise Discounts
  • Maternity and Parental Leave for eligible teammates
  • Health & fitness benefits, discounts and resources- We offer teammates across the country programs to promote physical activity and overall well-being
Our Commitment to Equal Opportunity

At Under Armour, we are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates without regard to race, color, religion or belief, sex, pregnancy (including childbirth, lactation and related medical conditions), national origin, age, physical and mental disability, marital status, sexual orientation, gender identity, gender expression, genetic information (including characteristics and testing), military and veteran status, family or paternal status and any other characteristic protected by applicable law. Under Armour seeks to recruit, develop and retain the most talented people representing a wide variety of backgrounds and perspectives. If a reasonable accommodation is needed to participate in the job application or interview process, please contact our Human Resources team via candidateaccommodations@underarmour.com.

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