Senior Seo/Cro Strategist

Jobgether

México

Remote

MXN 1.486.000 - 1.764.000

Vollzeit

vor 29 Stunden
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Benefits dieser Stelle

Competitive salary
Bonuses based on performance
15 PTO days
12 holidays + floating holiday
Office closure between Christmas and N
Health, dental, and vision insurance
Simple IRA 3% employer match
Paid parental leave
Disability coverage
Identity protection benefits
Professional development budget
Fully remote work

Zusammenfassung

Jobgether in Mexico is seeking a Senior SEO/CRO Strategist to shape long-term organic growth and conversion strategies for a portfolio of mid-market B2B brands. You will blend technical SEO, content strategy, GEO optimization, and experimentation to deliver measurable business impact.

You will lead a cross-functional squad of writers, developers, designers, and analytics specialists, acting as a trusted advisor to clients and executives.

Qualifikationen

  • 5+ years in SEO and conversion optimization.
  • Experience managing client relationships and acting as a trusted strategic partner.
  • Strong technical SEO knowledge including site audits and information architecture.
  • Strong creative SEO capabilities including keyword research and content campaigns.
  • Practical conversion optimization expertise including testing methodologies and analytics.
  • Curiosity about AI and emerging search technologies.
  • GA4 certification or willingness to obtain it.
  • Excellent organizational and project-management skills.
  • Strong communication and AP Style writing.
  • Proficiency with Google Workspace, Screaming Frog, Semrush, and GTM.
  • Experience with HTML5/CSS3/JavaScript is a plus.
  • Experience with data scraping or automation is a plus.

Aufgaben

  • Lead SEO, GEO, and CRO strategy for a portfolio of up to six mid-market B2B brands.
  • Act as a trusted strategic advisor to clients, communicating recommendations to executives and stakeholders.
  • Develop holistic, business-focused content and optimization strategies.
  • Lead technical SEO initiatives including audits, site architecture improvements, and experimentation.
  • Develop creative SEO strategies covering keyword research, content planning, and link-worthy content.
  • Design and guide conversion optimization initiatives using testing, analytics, and customer insights.
  • Use data to demonstrate results and inform strategic decisions with GA4, GrowthBook, and related tools.
  • Coordinate and guide work of specialists across content, development, code, and analytics.
  • Build alignment and buy-in around recommendations balancing client goals and technical realities.
  • Collaborate with other Strategists through a centralized optimization process.

Kenntnisse

SEO
CRO
Technical SEO
Keyword research
Content strategy
GA4
Data analysis
Project management
Communication
AP Style writing
Front-end basics

Tools

Screaming Frog
Semrush
Google Tag Manager
Google Workspace
HTML5
CSS3
JavaScript

Jobbeschreibung

Senior SEO/CRO Strategist

Salary: $80,000–$95,000 yearly

Empresa: Jobgether

Tipo de empleo: Tiempo completo

Remote / Work from Home

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior SEO/CRO Strategist based in Mexico.

As a Senior SEO/CRO Strategist, you will shape and lead long-term organic growth and conversion strategies for a portfolio of established B2B brands. You’ll combine technical SEO, content strategy, generative engine optimization (GEO), and conversion optimization to create measurable business impact. Working within a collaborative squad of project managers, writers, developers, designers, and analytics specialists, you’ll turn strategic ideas into effective execution. You’ll serve as a trusted advisor to clients, helping stakeholders understand complex opportunities and confidently invest in your recommendations. Data will play a central role in your work, from measuring performance to designing and evaluating experiments. The environment values curiosity, thoughtful experimentation, collaboration, and continuous optimization across both traditional search and the evolving AI landscape.

Accountabilities
  • Lead SEO, GEO, and CRO strategy for a portfolio of up to six mid-market B2B brands, taking ownership of their long-term organic growth and conversion vision.
  • Act as a trusted strategic advisor to clients, building strong relationships and confidently communicating recommendations to executives, specialists, and other stakeholders.
  • Develop holistic, business-focused content and optimization strategies designed around measurable goals and meaningful commercial outcomes.
  • Lead technical SEO initiatives including audits, site architecture improvements, experimentation, and other opportunities to strengthen search visibility.
  • Develop creative SEO strategies covering keyword research, content planning, link-worthy assets, and broader organic growth opportunities.
  • Design and guide conversion optimization initiatives, using experimentation, analytics, and customer insights to improve website performance and user experience.
  • Use data to demonstrate results and inform strategic decisions, leveraging tools such as GA4, GrowthBook, Google Sheets automations, and related analytics platforms.
  • Coordinate and guide the work of specialists across content, development, code, and analytics to ensure strategic plans are effectively executed.
  • Build alignment and buy-in around strategic recommendations while balancing client goals, user needs, technical realities, and business priorities.
  • Collaborate closely with other Strategists through a shared, centralized optimization process, contributing ideas and learning across the broader team.
Requirements
  • 5+ years of professional experience working across SEO and conversion optimization.
  • Demonstrated experience managing client or account-facing relationships and acting as a trusted strategic partner.
  • Strong technical SEO knowledge, including site audits, information architecture, technical recommendations, and experimentation.
  • Strong creative SEO capabilities, including keyword research, content strategy, and development of link-worthy content or campaigns.
  • Practical conversion optimization expertise, including testing methodologies, analytics, experimentation, and performance analysis.
  • Curiosity about AI and emerging search technologies, combined with the critical thinking needed to evaluate new tools and approaches thoughtfully.
  • Google Analytics 4 certification, or the willingness and ability to obtain certification.
  • Excellent organizational and project-management skills, with a consistent ability to meet deadlines and help others do the same.
  • Strong communication skills, with the ability to explain complex technical or strategic concepts clearly, simply, and thoughtfully.
  • Professional-level writing ability, with an understanding of and adherence to AP Style.
  • Strong working knowledge of tools such as Google Workspace, Screaming Frog, Semrush, and Google Tag Manager.
  • Experience with front-end web development technologies such as HTML5, CSS3, or JavaScript is a plus.
  • Experience with data scraping, advanced spreadsheet techniques, automation, or other productivity-enhancing workflows is a plus.
  • Examples of previous campaign strategies, executions, and measurable outcomes are highly valued.
Benefits
  • Competitive annual salary of $80,000–$95,000.
  • Performance- and profitability-based bonuses paid three times per year.
  • 15 paid time off (PTO) days plus 1 paid volunteer time off (VTO) day.
  • 12 paid holidays, including a floating holiday.
  • Paid office closure between Christmas and New Year’s.
  • Health, dental, and vision insurance.
  • Simple IRA retirement plan with a 3% employer match.
  • Paid parental leave.
  • Short-term and long-term disability coverage options.
  • Optional identity protection benefits.
  • Dedicated budget for professional development and career growth.
  • Fully remote work, allowing you to work from anywhere.
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