Senior Linear TV Lead — Strategy & Campaign Growth

WPP Media Limited; México; Híbrido; MXN 1.200.000 - 2.400.000; Jornada completa

Descripción de la vacante

WPP Media Limited is seeking a Senior Manager Linear TV to lead large-scale campaigns and drive strategic initiatives across global teams. The role requires deep expertise in the Linear TV marketplace, strong analytics, and proven vendor negotiations.

You will mentor juniors and contribute to capability development while improving processes for higher performance and quality. The position supports a hybrid work model with teams across the United States, Europe, and Asia, and involves

Formación

• 6+ years in media investment, or advertising data analysis.
• Advanced level of English (will be assessed during interview).
• Bachelor’s degree required.
• Deep understanding of Linear TV marketplace, measurement methodologies, and media economics.

Responsabilidades

• Lead large-scale campaigns, strategic initiatives, or complex business portfolios.
• Develop investment recommendations and support strategic planning efforts.
• Mentor junior professionals and contribute to capability development.
• Lead process improvements that enhance performance, efficiency, and quality.

Conocimientos

Media investment

Advertising metrics

English proficiency

Stakeholder influence

Educación

Bachelor’s degree

Herramientas

Prisma (Media Ocean)

Campaign reporting

Descripción del empleo

WPP Media Limited is seeking a Senior Manager Linear TV to lead large-scale campaigns and drive strategic initiatives across global teams. The role requires deep expertise in the Linear TV marketplace, strong analytics, and proven vendor negotiations.

You will mentor juniors and contribute to capability development while improving processes for higher performance and quality. The position supports a hybrid work model with teams across the United States, Europe, and Asia, and involves