Sample Management Lead — Market Research & Data Insights

Nielsen; Región Centro; Presencial; MXN 360.000 - 500.000; Jornada completa

Descripción de la vacante

Nielsen is seeking a Sample Manager in Mexico to lead sample management, workflow optimization, and market analysis to ensure high-quality research panels. You will engage across Product, Engineering and Data Science teams to optimize sample allocation and lifecycle, driving improvements in KPIs and data-driven decision making.

The role requires a Bachelor's degree or equivalent experience, 2-3 years of leadership experience, and strong communication skills.

Formación

• Bachelor's Degree or equivalent experience.
• 2-3 years of successful leadership experience.
• Knowledge of panel methodology and media industry.
• Strong leadership and interpersonal skills.
• Outstanding oral and written communication skills.

Responsabilidades

• Analyzing operating measures and information, and shares analysis with stakeholders.
• Provides information and meets regularly with management to assist in development of operating plans.
• Analyzes priorities. Assigns all sample to meet market demographic needs. Responsible for all aspects of spec and sample assignment.
• Manages sample turnover and lifecycle.
• Monitors Basic Rate, Demographic Representation, Installed Count, In Tabs, SPI, and works to improve. Continually looking to improve sample quality.
• Communicates needs to Panel Teams.
• Works cross functionally with Product, Engineering and Data Science Teams.
• Analyze market level performance of KPIs by reviewing technical and compliance faults and open work items.
• Partner with stakeholders to ensure the right work goes to the right people.
• Manage data bases, evaluate data, extract panelist level data and prioritize work in call queue based on staffing capacity and best time to contact.
• Evaluate status conditions and modification to sample to ensure quality.
• Review reports regarding equipment and escalates as necessary.
• Partner with Technology partners and develop system enhancements to automation of the call queue as well as improve performance and productivity.
• Perform UAT and smoke testing as needed.

Conocimientos

Leadership

Data analysis

Communication

Cross-functional collaboration

Educación

Bachelor's Degree or equivalent experience

Descripción del empleo

Nielsen is seeking a Sample Manager in Mexico to lead sample management, workflow optimization, and market analysis to ensure high-quality research panels. You will engage across Product, Engineering and Data Science teams to optimize sample allocation and lifecycle, driving improvements in KPIs and data-driven decision making.

The role requires a Bachelor's degree or equivalent experience, 2-3 years of leadership experience, and strong communication skills.