Remote Senior Marketing Analytics & Ad Ops Lead

REDZONE; Ciudad de México; Presencial; MXN 900.000 - 1.200.000; Jornada completa

Descripción de la vacante

REDZONE is hiring a highly analytical marketer with full-funnel expertise to own ad operations across LinkedIn, Google, and Meta. You will consolidate multi-channel reporting and connect it directly to Salesforce pipeline data to provide leadership with a clear view of what works.

The role requires 5+ years in marketing analytics or ad operations for B2B SaaS, strong Looker Studio/GA/Excel skills, and Mexico-based work authorization. Remote position based in Mexico.

Formación

• Bachelor's degree in Marketing, Business, Analytics, or related field.
• 5+ years in marketing analytics or ad operations in B2B SaaS with a proven track record.
• Hands-on ad ops experience: campaign trafficking, UTM governance, pixel/tag management, and platform troubleshooting across LinkedIn, Google Ads, and Meta.
• Deep fluency connecting marketing channel data to Salesforce pipeline.
• Strong command of full-funnel marketing and funnel conversion dynamics.
• Proficiency in Looker Studio, Google Analytics, and Excel/Sheets; SQL or BigQuery is a plus.
• Based in Mexico; fluent in English.

Responsabilidades

• Own ad operations across LinkedIn, Google, and Meta — campaign setup, tagging, tracking, pixel management, and QA.
• Pull and consolidate reporting from all marketing channels into a unified view tied to Salesforce pipeline data.
• Build and maintain dashboards connecting marketing activity to revenue outcomes: MQLs, SAOs, pipeline contribution, CPL, ROAS, and funnel conversion rates.
• Monitor full-funnel performance weekly from impressions to closed-won; surface gaps and optimization opportunities.
• Make data-backed recommendations on spend allocation, targeting, bidding, and channel mix.
• Partner with RevOps to ensure lead flow, attribution, and CRM data integrity.

Conocimientos

Marketing analytics

Ad operations

Salesforce data integration

Full-funnel marketing

Looker Studio

Google Analytics

Excel/Sheets

SQL/BigQuery (bonus)

Educación

Bachelor's degree in Marketing/Business/Analytics

Herramientas

LinkedIn Ads

Google Ads

Meta Ads

Looker Studio

Google Analytics

Salesforce

Excel/Sheets

SQL/BigQuery

Descripción del empleo

REDZONE is hiring a highly analytical marketer with full-funnel expertise to own ad operations across LinkedIn, Google, and Meta. You will consolidate multi-channel reporting and connect it directly to Salesforce pipeline data to provide leadership with a clear view of what works.

The role requires 5+ years in marketing analytics or ad operations for B2B SaaS, strong Looker Studio/GA/Excel skills, and Mexico-based work authorization. Remote position based in Mexico.