Remote Paid Media Manager - Roofing Growth Lead

Blacksmith Agency LLC; Región Centro; Remote; MXN 1,119,000 - 1,679,000; Full time

Job summary

Blacksmith Agency is an AI‑first digital agency seeking a Paid Media Manager for roofing clients. You will own paid media strategy, budgets, roadmaps and the narrative in client discussions, serving as the strategic voice and primary decision-maker.

Manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads; optimize ROAS/CPA, and collaborate with US clients on live calls from a remote setting within an agency environment.

Qualifications

• 3+ years hands-on experience in Google Ads and Meta; campaigns built and optimized.
• Proven ROAS/CPA/pipeline improvements across clients.
• Agency experience managing multiple clients concurrently.
• Clear spoken English with US clients on live calls.
• Paid media experience for roofing or multi-location businesses is a strong plus.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for roofing accounts.
• Handle budget allocation, bidding, targeting and creative testing; decide when to pause or kill campaigns.
• Ensure accurate conversion tracking with GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly client roadmaps and articulate the numbers behind performance.
• Drive account growth through client retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

Campaign optimization

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency is an AI‑first digital agency seeking a Paid Media Manager for roofing clients. You will own paid media strategy, budgets, roadmaps and the narrative in client discussions, serving as the strategic voice and primary decision-maker.

Manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads; optimize ROAS/CPA, and collaborate with US clients on live calls from a remote setting within an agency environment.