Remote Paid Media Lead for Education Growth

Atomic Hr; Mazatlán; Remote; MXN 2,209,000 - 3,313,000; Full time

Benefits offered by this job

Fully remote work environment

Competitive compensation

Leadership growth opportunities

Job summary

Atomic Hr is seeking a Paid Media Specialist to lead strategy and execution for university and education-focused partners. You will own campaigns across Google Ads, Meta, LinkedIn, Display, YouTube, and streaming media, driving inquiries, applications, enrollments, and student engagement.

The role requires 5+ years of paid media experience, high-budget management, strong analytics, and the ability to translate data into strategic recommendations.

Qualifications

• 5+ years of Paid Media experience managing performance-focused digital campaigns.
• Strong expertise across Google Ads, Meta Ads Manager, LinkedIn Ads, Display, and programmatic advertising.
• Experience managing high-budget campaigns ($100K+/month preferred).
• Proven success developing and optimizing multi-channel campaigns focused on lead generation and conversion.

Responsibilities

• Lead Paid Media strategy and execution across channels including Google Ads, Meta, LinkedIn, Display, YouTube, and Streaming Media.
• Own campaign performance for assigned accounts, ensuring alignment with partner goals such as inquiries, applications, enrollments, and lead generation.
• Monitor performance and provide reporting, insights, and optimization recommendations to partners and internal teams.
• Identify and execute testing opportunities across channels, audiences, and creative approaches to improve results.
• Collaborate with creative, analytics, and account teams to ensure smooth execution and strong campaign performance.
• Stay informed on Paid Media trends, platform updates, and innovations within higher education marketing.

Skills

Paid media leadership

Campaign management

Analytics & reporting

English communication

Agency environment

Lead generation

Strategic thinking

Tools

Google Ads

Meta Ads Manager

LinkedIn Ads

Display & YouTube ads

Programmatic platforms

Job description

Atomic Hr is seeking a Paid Media Specialist to lead strategy and execution for university and education-focused partners. You will own campaigns across Google Ads, Meta, LinkedIn, Display, YouTube, and streaming media, driving inquiries, applications, enrollments, and student engagement.

The role requires 5+ years of paid media experience, high-budget management, strong analytics, and the ability to translate data into strategic recommendations.