Remote Paid Media Lead for Education Growth

Atomic Hr; Aguascalientes; Remote; MXN 480,000 - 820,000; Full time

Benefits offered by this job

Fully remote

Competitive pay

Leadership growth

Education marketing focus

Job summary

Atomic Hr is seeking a Paid Media Specialist to own strategy, performance, and optimization of paid campaigns for education-focused clients. You will lead multi-channel initiatives across Google Ads, Meta, LinkedIn, Display, YouTube and streaming media, driving inquiries, applications, and enrollments.

Bring 5+ years of experience, strong analytics, and proven ability to translate data into actionable recommendations.

Qualifications

• 5+ years of Paid Media experience managing performance-focused digital campaigns.
• Strong expertise across platforms such as Google Ads, Meta Ads Manager, LinkedIn Ads, Display, and programmatic advertising.
• Experience managing high-budget campaigns ($100K+/month preferred).
• Proven success developing and optimizing multi-channel campaigns focused on lead generation and conversion performance.
• Strong analytical skills with ability to translate data into actionable strategy.
• Experience presenting performance and strategy to clients or senior stakeholders.

Responsibilities

• Lead Paid Media strategy and execution across channels including Google Ads, Meta (Facebook/Instagram), LinkedIn Ads, Display, YouTube, and Streaming Media.
• Own campaign performance for assigned accounts, aligning with goals like inquiries, applications, enrollments, and lead generation.
• Monitor campaign performance and provide reporting, insights, and optimization recommendations.
• Identify and execute testing opportunities across channels, audiences, and creative approaches.
• Collaborate with creative, analytics, and account teams to ensure smooth execution and strong performance.
• Stay informed on Paid Media trends and innovations in higher education marketing.

Skills

Paid media strategy

Google Ads

Meta Ads Manager

LinkedIn Ads

Analytics

Campaign optimization

Client communication

English proficiency

Tools

Google Ads platform

Meta Ads Manager

LinkedIn Ads

Job description

Atomic Hr is seeking a Paid Media Specialist to own strategy, performance, and optimization of paid campaigns for education-focused clients. You will lead multi-channel initiatives across Google Ads, Meta, LinkedIn, Display, YouTube and streaming media, driving inquiries, applications, and enrollments.

Bring 5+ years of experience, strong analytics, and proven ability to translate data into actionable recommendations.