Remote Paid Media Growth Specialist

Pavago; México; Presencial; MXN 1.014.000 - 1.521.000; Jornada completa

Descripción de la vacante

Pavago is hiring a Performance Marketing Specialist to own paid media campaigns across Google Ads, Meta Ads, LinkedIn Ads, and more. This remote role focuses on measurable growth, ROAS, CPA, CPL, and conversion optimization while collaborating with sales and marketing teams.

You will manage budgets, create tests, and report performance with a strong emphasis on data-driven decision making and scalable growth across channels.

Formación

• 3+ years of hands-on performance marketing or paid media experience.
• Proven experience managing campaigns across Google Ads, Meta Ads, LinkedIn Ads, or similar platforms.
• Strong understanding of PPC, paid acquisition, conversion tracking, attribution and funnel optimization.

Responsabilidades

• Plan, execute and optimize paid media campaigns across Google Ads, Meta Ads, LinkedIn Ads and others.
• Manage budgets, bidding strategies, targeting and placements to drive lead generation and revenue.
• Develop and test audiences, messaging, creatives, and campaign structures.
• Monitor performance, optimize accounts, and scale winning campaigns.
• Track ROAS, CPA, CPL, CTR and conversion rates; provide actionable insights.

Conocimientos

Performance marketing

Google Ads

Meta Ads

LinkedIn Ads

Analytics

Conversion tracking

A/B testing

Herramientas

Google Ads

Google Analytics

Google Tag Manager

HubSpot

Descripción del empleo

Pavago is hiring a Performance Marketing Specialist to own paid media campaigns across Google Ads, Meta Ads, LinkedIn Ads, and more. This remote role focuses on measurable growth, ROAS, CPA, CPL, and conversion optimization while collaborating with sales and marketing teams.

You will manage budgets, create tests, and report performance with a strong emphasis on data-driven decision making and scalable growth across channels.