Remote Email & SMS Marketing Manager (Hands-On)

Paired; México; Remote; MXN 1,679,000 - 2,239,000; Full time

Benefits offered by this job

Fully remote

Job summary

Paired is a global recruiting agency enabling remote work with top talent. We are seeking a hands-on Email & SMS Marketing Manager to own execution across four consumer brands in the DTC space.

You will personally build flows, templates, campaigns, and automation inside Klaviyo and manage SMS campaigns end-to-end. This individual contributor role requires direct responsibility for email and SMS programs, lifecycle retention, and performance optimization.

Qualifications

• At least 3 years of direct, hands-on Klaviyo experience.
• Direct experience building flows, segments, templates, and campaigns inside Klaviyo.
• Experience executing email campaigns with lifecycle automation.
• Hands-on SMS marketing on Klaviyo SMS, Attentive, Postscript, or similar.
• Direct ownership of SMS campaigns, flows, subscriber growth, and compliance.
• DTC e-commerce experience, preferably with Shopify.
• Experience with subscription-based brands.
• Proven ability to improve email and SMS performance with measurable results.
• Strong understanding of lifecycle marketing, segmentation, retention, and subscription marketing.
• Excellent copywriting, especially short-form.
• Strong analytics; pull reports, interpret data, optimize.
• Understanding of deliverability, list management, inbox placement.
• Experience using AI tools in marketing workflows.
• Ability to work independently in fast-paced startup.

Responsibilities

• Build and manage email flows across multiple DTC brands in Klaviyo.
• Create and test lifecycle emails, campaigns, and templates; manage segmentation and QA.
• Develop customer segments based on purchase history, behavior, and subscription status.
• Oversee email deliverability, list health, suppression policies, and domain warm-up.
• Own SMS campaigns and automation using Klaviyo SMS, Attentive, or Postscript.
• Manage subscription retention communications and lifecycle messaging across brands.

Skills

Klaviyo hands-on

SMS marketing

Lifecycle marketing

Data-driven

Copywriting

Tools

Klaviyo

Attentive

Postscript

Figma

Shopify

Job description

Paired is a global recruiting agency enabling remote work with top talent. We are seeking a hands-on Email & SMS Marketing Manager to own execution across four consumer brands in the DTC space.

You will personally build flows, templates, campaigns, and automation inside Klaviyo and manage SMS campaigns end-to-end. This individual contributor role requires direct responsibility for email and SMS programs, lifecycle retention, and performance optimization.