Remote Demand Gen Lead – Paid Media & Growth

Blacksmith Agency LLC; Mérida; Remote; MXN 1,679,000 - 2,239,000; Full time

Job summary

Blacksmith Agency is seeking a Demand Generation Manager to own paid media for a roster of B2B and growing-brand clients. You will shape targeting, budgets, bidding, and the narrative when clients ask why the results look the way they do.

You are the strategic voice at the table, making calls, testing creative concepts, and delivering the 90-day roadmaps across accounts. This remote role supports US, Canada, Latin America, and South Africa clients.

Qualifications

• 3+ years hands-on in Google Ads and Meta, building, running and optimizing campaigns.
• Proven ROAS, CPA or pipeline improvements you can demonstrate.
• Agency experience managing multiple clients simultaneously.
• Fluent English for live calls with US clients.

Responsibilities

• Own paid media for B2B and growing-brand clients across Google Ads, Meta, LinkedIn as applicable.
• Plan budgets, bids, targeting and testing; know when to pause or pivot.
• Deliver 90-day roadmaps and explain performance on calls.

Skills

Google Ads

Meta Ads

Agency experience

English on calls

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency is seeking a Demand Generation Manager to own paid media for a roster of B2B and growing-brand clients. You will shape targeting, budgets, bidding, and the narrative when clients ask why the results look the way they do.

You are the strategic voice at the table, making calls, testing creative concepts, and delivering the 90-day roadmaps across accounts. This remote role supports US, Canada, Latin America, and South Africa clients.