Performance Creative Strategist for DTC Kitchen Brand

Paired

Ciudad de México

Remote

MXN 1,117,000 - 1,676,000

Full time

28 hours ago

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Job summary

Paired is a global staffing and recruiting agency that pairs remote work with top-tier talent. We’re looking for a Performance Creative Strategist to help scale a premium DTC kitchen knives and kitchenware brand generating approximately $28-30M in annual revenue.

This is a hands-on role for someone who doesn’t just develop creative ideas, they bring them to life. You’ll be responsible for creating high-converting performance marketing concepts, writing compelling ad copy, and producing creatives

Qualifications

Proven experience developing performance creatives for DTC or ecommerce brands.
Strong copywriting skills for direct-response advertising.
Hands-on experience using AI tools to create static and video creatives.
Understanding of CTR, CPA, ROAS and conversion rate metrics.
Ability to work independently in a fast-paced environment.

Responsibilities

Develop performance-focused creative concepts for paid social campaigns.
Write compelling ad copy and messaging tailored for DTC audiences.
Create static and video ad creatives using AI tools from concept to execution.
Produce multiple creative variations for testing and optimization.
Develop creative strategies based on customer insights and performance data.
Collaborate with the marketing team to continuously improve creative performance.
Stay up to date with emerging AI creative tools and performance marketing trends.
Take ownership of the creative process from ideation through final execution.