Ads & Analytics Specialist (AI-Powered Digital Marketing)

Topline; México; A distancia; MXN 558.867 - 931.445; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Unlimited growth in a venture-backed company

Remote flexibility

Professional development opportunities

Descripción de la vacante

A leading company in digital marketing is seeking an Ads & Analytics Specialist to manage performance-marketing campaigns and innovate with AI-driven tools. The role involves extensive campaign management, analytical tracking, and translating data into actionable insights. Ideal candidates will have a strong background in digital advertising, proven experience with AI tools, and a passion for data-driven strategy.

Formación

• 3+ years running ROI-positive digital ad campaigns.
• Hands-on mastery of Google Ads, Meta Ads, Microsoft Ads; bonus points for programmatic or LinkedIn.
• Proven track record using AI tools to boost performance.

Responsabilidades

• Manage and optimize performance-marketing campaigns across ad platforms.
• Generate ad concepts and assets with AI tools.
• Implement robust GA4 and conversion tracking.

Conocimientos

ROI-positive digital ad campaigns

AI tools

Google Ads

Meta Ads

Microsoft Ads

analytical mindset

data visualization

Educación

Bachelor’s in Marketing, Analytics, or related field

Descripción del empleo

Ads & Analytics Specialist (AI-Powered Digital Marketing)

Ads & Analytics Specialist (AI-Powered Digital Marketing)

We’re seeking an experienced digital marketer who can harness AI-driven ad-creative tools and deep analytics to make our campaigns on Meta, Google, Microsoft, and other channels sing. You’ll develop compelling creative, optimize placements, and build end-to-end tracking that turns data into insight—and insight into conversions.

About Topline

Topline helps the best professionals win in an independent-first economy. We:

• Remove the friction of hiring professionals.
• Equip talent with tools that help them stand out.
• Deliver trusted intelligence on service providers and firms.

Role Overview

As our Ads & Analytics Specialist, you’ll manage and optimize performance-marketing campaigns across multiple ad platforms while pioneering the use of AI tools for ad creation, targeting, and analysis.

Key Responsibilities

• AI-Powered Creative & Targeting

Generate ad concepts and assets with leading AI creative tools; experiment, iterate, and scale the winners.

• Campaign Management

Build, launch, and optimize PPC campaigns in Google, Meta, Microsoft, and emerging channels to hit cost-per-acquisition (CPA) and ROAS targets.

• Analytics & Attribution

Implement robust GA4 and platform-level conversion tracking; craft dashboards and reports that surface actionable insights.

• Data-Driven Strategy

Translate performance data into clear recommendations on budget allocation, bidding strategies, and creative refresh cycles.

Partner with internal stakeholders and select clients to align advertising with broader growth objectives.

Stay on the cutting edge of AI advertising tech, privacy changes, and platform best practices—and share that knowledge with the team.

Qualifications & Skills

• 3 + years running ROI-positive digital ad campaigns.
• Hands-on mastery of Google Ads, Meta Ads, Microsoft Ads; bonus points for programmatic or LinkedIn.
• Proven track record using AI tools (e.g., Midjourney, AdCreative.ai, Jasper, Performance Max creative automation) to boost performance.
• Deep knowledge of GA4, conversion APIs, and attribution modeling.
• Analytical mindset; fluent in spreadsheets and data-visualization dashboards.
• Clear communicator who can translate complex metrics into business impact.
• Bachelor’s in Marketing, Analytics, or related field preferred; relevant certifications (Google Ads, Google Analytics) strongly valued.

Soft Skills: active listening, adaptability, emotional intelligence, follow-up, tech savviness, and collaborative spirit.

What We Offer

• Unlimited growth in a venture-backed company scaling a booming market.
• Remote flexibility with a culture that prizes innovation and results.
• Professional development in AI-driven advertising and advanced analytics.

Topline is an equal-opportunity employer committed to diversity and inclusion. If you’re passionate about data-driven marketing and ready to help the best professionals win, we’d love to hear from you!

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Research, Analyst, and Information Technology

• Industries

  Technology, Information and Media

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