Marketing Global Graduate

BAT; Monterrey; Presencial; MXN 260.000 - 380.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Annual bonus

Health plans

Transportation support

Flexible holiday plan

Online learning programs

Descripción de la vacante

BAT Mexico invites recent graduates to join its Global Graduate Program in Monterrey. You will rotate through Marketing subfunctions and gain experience across brands, trade marketing, and consumer insights while developing strategic business projects addressing real market opportunities.

The program offers world-class training, international exposure, and a pathway to junior management after 18 months, with relocation and mobility opportunities within BAT globally.

Formación

• Bachelor's degree in a relevant field from a recognized institution.
• Recent graduates (graduation 2024–2026).
• Up to 1 year of professional experience in data-driven projects.
• Fluent in English (advanced proficiency).
• Proactive, adaptable, and able to work independently with strong interpersonal skills.

Responsabilidades

• Act as the main point of contact for customers, managing orders and optimizing the sales process.
• Analyze market trends to generate insights and drive portfolio growth actions.
• Develop and monitor strategic projects for key clients aligned with business objectives.
• Track KPIs and market performance, defining and implementing action plans.
• Coordinate demand planning and forecasts for new SKUs to ensure availability.

Conocimientos

Leadership skills

Data-driven

Analytical

Interpersonal & teamwork

Educación

Bachelor's degree

Herramientas

MS Office

SharePoint

Teams

Descripción del empleo

BAT is evolving at pace into a global multi-category business. Our purpose is to create A Better Tomorrow™ by Building a Smokeless World.

To achieve our ambition, we are looking for colleagues who are ready to join us on this journey! Tomorrow can’t wait, let’s shape it together!

British American Tobacco México has an exciting opportunity for a Marketing Global Graduate in Monterrey.

Role Summary

Our Global Graduate Program (GGP) is an entry-level opportunity designed for recent college graduates with up to 3 years of work experience who wish to fast track their career within a global organization, and have the possibility, after 18 months of successful completion of our program, to work as a Junior Manager in our organization. BAT is a market leader in over 55 countries with over 55,000 employees.

¿WHAT DOES THIS MEAN FOR YOU? - AN EXPERIENCE LIKE NO OTHER

For the driven, passionate, and ambitious recent graduates, our Global Graduate Program is the first step towards bigger and better things. It’s a real job from day one with world‑class training, international opportunities, and the chance to reach your full potential.

Become a Global Graduate in Marketing

Our Global Graduate Program aims to develop exceptional commercial & strategical business skills - fully understanding the dynamics of the market you are operating in, and how the BAT Marketing departments such as Brands, Trade Marketing & Development, Consumer Experience, Consumer Insights and Foresights, Customer Management work together to achieve outstanding business results.

You will work as part of our accelerated management program in different marketing rotations, starting your career journey at Trade Marketing & Distribution across Mexico and moving forward into different marketing subfunctions in Area Office Monterrey. These rotations will allow you to develop and present strategic business projects addressing real opportunities and creating action plans.

Your Key Responsibilities Will Include

• Act as the main point of contact for customers, managing orders, providing portfolio recommendations, and optimizing the overall sales process.
• Analyze market trends (Nielsen, Sell Out, Key Accounts) to generate insights and drive portfolio growth actions.
• Develop, monitor, and execute strategic projects for key clients, ensuring alignment with business objectives.
• Track account performance, KPIs, and market performance indicators, defining and implementing action plans.
• Manage demand planning, including NPI forecasts, cycle volumes, and ensuring forecast accuracy for new SKUs.
• Ensure product availability by monitoring inventory levels and coordinating supply chain and volume negotiations.
• Collaborate with cross-functional teams (TM&D, Brands, Marketing) to translate insights into execution plans and track results.
• Execute commercial and digital strategies, including trade engagement, e-commerce content, and support for multi‑channel campaigns (social media, CRM, Paid Media).

¿ What are we looking for?

• Bachelor´s degree in Finance, Finance and Accounting, Business Intelligence, Global Business, Strategy and Business Transformation, Data Science and Mathematics, Industrial and Systems Engineering, Digital Transformation in Business, Business Management and Administration, Economics, International Finance, Business Engineering Management, Marketing, or related field.
• Recent graduates (graduation from 2024 to June 2026).
• Up to 1 year of professional experience. Experience in Data Driven Projects.
• Fluent in English (advanced proficiency in oral & writing).
• Efficient use of MS Office tools (Word, Excel, PowerPoint, Outlook, SharePoint, Teams).
• Open to relocate globally – global mobility and national mobility.
• Results‑driven professional, data‑driven, analytical and ambitious, with strong interpersonal, teamwork, and negotiation skills; proactive, adaptable, and self‑motivated with the ability to work independently.
• Have leadership skills demonstrated through either relevant professional experience or extra‑curricular activities within prestigious companies, NGOs, student associations, etc.

¿What we offer you?

• We offer a market leading annual performance bonus (subject to eligibility).
• Our range of benefits varies by country and includes diverse health plans, initiatives for work‑life balance, transportation support, and a flexible holiday plan with additional incentives.
• Your journey with us isn't limited by boundaries; it's propelled by your aspirations. Join us at BAT and become a part of an environment that thrives on internal advancement, where your career progression isn't just a statement – it's a reality we're eager to build together. Seize the opportunity and own your development; your next chapter starts here.
• You'll have access to online learning platforms and personalized growth programs to nurture your leadership skills.
• We prioritize continuous improvement within a transformative environment, preparing for ongoing changes.

¿WHY JOIN BAT?

We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions.

Collaboration, inclusion and partnership underpin everything we do here at BAT. We are looking forward to enabling every individual to thrive, regardless of gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability, age, skills, experience, education, socio‑economic and professional background, veteran status, perspectives and thinking styles. We know that embracing talent from all backgrounds is what makes us stronger and best prepared to meet our business goals.

We see the career breaks as opportunities not obstacles. Through The Global Returners program, we support professionals looking to restart their careers after an extended absence from the workforce (e.g. time out caring for family, parental leave, national service, sabbatical and/or starting an own venture).

Come bring your difference and see what is possible for you at BAT. Learn more about our culture and our award‑winning employee experience here.

If you require any reasonable adjustments or accommodations to help you perform at your best during the recruitment process, you are encouraged to notify us. We are fully committed to support you by making appropriate arrangements for you to demonstrate your full potential.