Marketing Analytics Manager — Hybrid (Remote-Friendly)

Omnicom; Ciudad de México; Hybrid; MXN 700,000 - 1,000,000; Full time

Job summary

Omnicom Media is seeking a Manager of Business Analytics/Marketing Science to lead reporting, analysis, and actionable insights across campaigns and media performance. You will work with cross-functional teams to strengthen media strategy and client outcomes, within a fast-moving agency environment.

You will influence decisions on channel selection, media buys, and audience targeting, supported by a 10-person data analytics team and a strong emphasis on automation and process improvement.

Qualifications

• 5–7 years of experience in marketing analytics or business insights.
• Proficient in Excel, PowerPoint, Word; able to manage pivot tables and complex formulas.
• Bachelor's degree in any major.

Responsibilities

• Oversee core reporting across media metrics and brand lift studies, providing optimization recommendations.
• Collaborate with Activation/Investment and Strategy teams to implement insights.
• Deliver client reporting on time; manage high volume of campaigns and timelines.
• Identify data issues and drive solutions with stakeholders; communicate effectively.
• Automate data and workflow processes; handle ad hoc requests.

Skills

Data analysis

Pivot tables

Complex formulas

Independent work

Team collaboration

Education

Bachelor's degree

Tools

Microsoft Excel

PowerPoint

Word

Job description

Omnicom Media is seeking a Manager of Business Analytics/Marketing Science to lead reporting, analysis, and actionable insights across campaigns and media performance. You will work with cross-functional teams to strengthen media strategy and client outcomes, within a fast-moving agency environment.

You will influence decisions on channel selection, media buys, and audience targeting, supported by a 10-person data analytics team and a strong emphasis on automation and process improvement.