Marketing Analytics & Decision Scientist - Remote

Capgemini; Ciudad de México; Híbrido; MXN 1.221.427 - 1.919.385; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive salary

Comprehensive benefits

Career development and training

Flexible work arrangements (remote and

Private Health Insurance

Pension Plan

Paid Time Off

Training & Development

Descripción de la vacante

Capgemini seeks a decision science professional to join our client’s team to transform marketing data into insights guiding online and call center campaigns.

You will analyze performance across channels, build dashboards, and collaborate with Marketing, Product, Finance, and Channels to drive data-driven decisions. Proficiency in SQL, Python or R, and visualization tools is required; experience with Snowflake is a plus. Remote or office based.

Formación

• Strong analytical mindset with problem-solving skills.
• Excellent verbal communication and listening skills.
• Experience in marketing analysis and campaign performance evaluation.
• Familiarity with marketing KPIs and funnel optimization.
• Proficient in SQL and data wrangling techniques.
• Experience with data visualization tools (Tableau, Power BI).
• Technical aptitude with tools such as Python, R, Snowflake.

Responsabilidades

• Analyze marketing performance across channels and connect spend to customer value.
• Build and maintain dashboards and data models that accurately reflect marketing KPIs.
• Conduct deep-dive analyses to uncover drivers of performance and identify optimization opportunities.
• Collaborate with stakeholders from Marketing, Product, Finance, and Channel teams to support data-driven decision-making.
• Support broader Decision Science initiatives with analytical expertise.
• Translate complex data insights into clear, actionable recommendations for technical and non-technical audiences.
• Work with SQL dashboards and existing datasets to uncover patterns and solve business challenges.

Conocimientos

Analytical mindset

Communication

Marketing analytics

KPIs & funnel

SQL

Data wrangling

Statistics & ML

Tableau

Power BI

Python

R

Snowflake

Adaptability

Herramientas

Tableau

Power BI

Python

R

Snowflake

Descripción del empleo

Capgemini seeks a decision science professional to join our client’s team to transform marketing data into insights guiding online and call center campaigns.

You will analyze performance across channels, build dashboards, and collaborate with Marketing, Product, Finance, and Channels to drive data-driven decisions. Proficiency in SQL, Python or R, and visualization tools is required; experience with Snowflake is a plus. Remote or office based.