Marketing Analyst Jr.

Solaris Laser; Morelos; Hybrid; MXN 280,000 - 420,000; Full time

Benefits offered by this job

Health Insurance for employees and law

Vouchers for groceries

Saving Fund

Employee Assistance Program

Job summary

Dover Imaging & Identification (DII) invites a Marketing Analyst to join its data-driven marketing team in Mexico. You will collect, analyze data across systems, and deliver insights to support Sales and Marketing decisions.

You will build reports and dashboards, ensure data integrity in Salesforce and SAP, and support B2B campaigns and digital channels including SEO and Pardot. Fluent English is required for daily interactions.

Qualifications

• Bachelor's degree in Marketing or a related field.
• 3 years of experience as a Marketing Analyst or similar role.
• Expertise in Google Analytics.
• Solid understanding of SEM and SEO practices.
• Experience with Engagement Program campaigns.
• Strong MS Excel skills.
• Fluent English required for daily interactions.

Responsibilities

• Collect, review, and analyze data from various systems to support Sales and Marketing.
• Consolidate and deliver professional reports to assist management decisions.
• Provide regular reports to stakeholders on a weekly to annual cadence.
• Audit MX and LAM ID Salesforce.com and SAP data; report improvement areas.
• Manage data through SFDC (lead gen, sales opp, dashboards, NPI, etc.).
• Build and extract reports and develop dashboards.
• Support B2B Marketing activities.
• Digital communication (tools, ads, social media, SEO, Pardot).

Skills

Google Analytics

SEM strategies

SEO practices

Engagement Program campaigns

MS Excel

Fluent English

Education

Bachelor degree in Marketing or relevant field

Job description

Dover Imaging & Identification (DII) is a segment of Dover Corporation that includes the following brands: Markem-Imaje, Blue Bite, Solaris Laser, Systech, MS Printing Solutions and JK Group. We design, manufacture and deliver industrial equipment, consumables, software and services solutions for the marking & coding, consumer engagement, product traceability, authentication, and digital textile printing markets. With more than 40 offices and over 3,000 employees worldwide, DII has a presence in +28 countries and offers numerous job opportunities globally. If you're looking for an international, multidisciplinary and collaborative environment that offers a world of opportunities, come join us at DII. Markem-Imaje is a trusted world manufacturer of product identification and traceability solutions, offering a full line of reliable and innovative inkjet, thermal transfer, laser, print and apply label systems. Markem-Imaje delivers fully integrated solutions that enable product quality and safety, regulatory and retailer compliance, better product recalls and improved manufacturing processes.

The Role

• Collect, review, and analyze data from various internal and/or external systems to track and provide visibility to the Sales and Marketing teams.
• Consolidate and deliver professional reports to support management decision-making.
• Regular delivery of reports (weekly, bi-weekly, monthly, quarterly, and annually) to operational/BU stakeholders.
• Audit the integrity of MX and LAM ID Salesforce.com and SAP data, and regularly report areas for improvement to the Sales Manager/Marketing Manager.
• Data management through SFDC (lead gen, sales opp, dashboards, NPI, competitive, IB, etc.)
• Ability to build and extract reports and some dashboard knowledge
• Support for in B2B Marketing activities
• Digital communication (tools, ads, social media, SEO, Pardot)

What you need to have:

• Bachelor degree in Marketing or relevant field
• 3 years of work experience as a Marketing Analyst or similar role
• Expertise in Google Analytics
• Understanding of SEM campaign strategies and SEO practices
• Experience with Engagement Program campaigns
• Good knowledge of MS Excel
• Fluent English level (verbal and written) as daily interactions are necessary

You’ll only be the right candidate if you are aligned to our values and culture:

• Collaborative entrepreneurial spirit
• Winning through customers
• High ethical standards, openness and trust
• Expectations for results
• Respect and value people

What we offer:

• Growth Opportunities within international environment
• Performance based yearly merit increase
• Health Insurance for employees and legal dependents total paid by the company
• Life Insurance
• Vouchers for groceries
• Saving Fund
• Employee Assistance Program

If you believe you match our values and have the experience we’re looking for,

All qualified applicants will receive consideration for employment without discrimination based on race, colour, religion, sex, sexual orientation, gender identity, national origin, disability, age and genetic information.

Work Arrangement

Hybrid, attend the office Tuesday and Thursday.

Location

Mexico-Tlalnepantla

Internal Job Posting Footer Required.

All qualified applicants will receive consideration for employment without discrimination on the basis of race, colour, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, age, genetic information, or any other factors prohibited by law.