Manager, Search

Rise, a Quad agency; Ciudad de México; On-site; MXN 900,000 - 1,200,000; Full time

Job summary

Rise, a Quad agency, is seeking a Manager, Search to lead a high-performing team and oversee enterprise client accounts. You will shape search strategy, oversee execution, and ensure timely reporting and optimization.

Ideal candidates have 4+ years in digital/search media, a bachelor’s degree, strong Excel and Office skills, and Google/Microsoft platform certifications. The role requires collaboration across Rise locations and a data-driven mindset.

Qualifications

• 4+ years of relevant digital/search media experience; agency background preferred.
• Expertise in building media plans and budgeting yearly/monthly horizons.
• Proven ability to build and lead high-performance teams.
• Strong relationships with publishers and technology partners.
• Deep understanding of search within media plans and ROI metrics.

Responsibilities

• Onboard, manage and grow assigned client portfolio; coordinate with Account Management, Media Strategy and search leadership on long-term strategic roadmap.
• Develop search strategies using data-driven insights to achieve client goals.
• Create client-ready presentations, regular reporting, and other search campaign documents.
• Develop targeting and measurement strategies across all search channels; ensure execution aligns with goals.
• Define KPIs, measurement processes, and optimization strategies for campaigns.
• Own performance accuracy for campaign execution, optimization and insights.
• Scale processes across greater search practice and improve efficiency.
• Keep Rise stakeholders up to date on industry trends and tech partners.
• Research, vet and test technology partners to boost client performance.
• Manage a team of direct reports across Rise locations; focus on development and retention.
• Oversee workflow and project progress; troubleshoot issues.
• Collaborate with leadership to improve tools and workflows.
• Monitor search media trends and recommend investments and implementation.
• Represent Rise to vendors and participate in partner meetings.

Skills

Search strategy

Team leadership

Client management

Campaign analytics

Vendor management

Communication

Education

Bachelor’s degree in communications/marketing/advertising/business

Tools

Excel

Microsoft Office

Job description

Rise is an award-winning, full-service Media Agency of Record that is backed by data and powered by people. We create omnichannel experiences using our proprietary tech stack and advanced analytics capabilities to help solve the unique struggles brands face today. This approach, with transparency at its core, specializes in omnichannel media, commerce and retail media, advanced in-home media, as well as content and creator marketing.

We offer "Risers" the opportunity to work in an ever-evolving industry that will foster learning and development, provide an innovative work environment with diverse projects and clients, career advancement paths a collaborative team environment, corporate social responsibility initiatives, an inclusive and diverse culture, plus association with a reputable media agency. We're looking for talent like you who can continue to elevate our work and culture.

The Manager, Search is responsible for effectively supervising a team and set of clients with a focus on accuracy, growth, and innovation. This individual will act as a subject matter expert on search strategy and execution, assuming a client facing role during pre-sales activity and enterprise-level client meetings. The ideal candidate will have a demonstrated track record of tactical channel expertise and possess a strong understanding of channel strategy and goals. As a supervisor, the Manager will oversee employee development and retention, including training and goal setting, and lead the team in ensuring that the tactical execution of media planning, placement, and reporting (including post-buy and financial reconciliation) are handled with accuracy and timeliness. Additionally, this individual is an expert at process / project management to efficiently create processes that can be scaled across multiple accounts or teams.

Key Responsibilities

• Onboard, maintain and grow assigned client portfolio; coordinate / collaborate with Account Management, Media Strategy and search leadership on long-term strategic roadmap
• Develop search strategies utilizing knowledge, experience, and strong analytical skills to extract insights from campaign data and provide well-developed quantitatively based recommendations to accomplish client goals and objectives
• Create presentations, regular reporting, and other documents for client use in the evaluation and approval of search campaigns
• Develop search campaign targeting and measurement strategies, ensuring it aligns to the client’s business goals; oversee strategy implementation across all search mediums
• Develop action plans for achieving and measuring campaign success; identify KPIs, processes for measurement, and optimization strategies
• Own performance accuracy for campaign execution, optimization, and insights for all assigned clients
• Develop processes to help improve efficiency of the team; scale processes across greater search practice
• Keep agency counterparts and clients up to date on industry trends and technology partners, seeking out opportunities to vet and test new technologies
• Research, vet and test technology partners to drive performance for clients
• Responsible for managing a team of direct reports (remote and across all Rise locations)
• Accountable for all aspects of team oversight, including employee onboarding, employee training, employee performance (accountability and behavior), employee retention
• Overall control of workflow and assigned responsibilities within the team; oversee the progress of all projects and provide assistance, where necessary, to ensure timely completion; quickly and tactfully troubleshoot employee and client issues
• Collaborate with leadership and peers to develop solutions that will enhance our operational efficiency, tools, and systems, and improve current workflows
• Watch and check search media trends, tools, technologies, and recommend direction for investment and implementation
• Represent Rise to vendor reps to analyze value and applicability of media vehicles/tactics for plan consideration as needed
• Participate in vendor meetings with current and potential partners

Education

Bachelor’s degree (communications, marketing, advertising, or business) Ability to speak, read and write the English language

Experience

• 4+ years relevant work experience in digital / search media preferred; agency experience a plus
• Expert usage of Microsoft Office suite, with strong emphasis on Excel
• Experience building media plans and determining budget allocation on a yearly and monthly basis using different forecasting methodologies
• Experience developing and managing high performance teams a plus
• Strong relationships with publisher and technology partners
• Advanced knowledge of the importance and role of search within a media plan and how to leverage its strengths
• Proven ability to convert and implement strategic plan directions into flawless tactical executions
• Demonstrated understanding of media planning concepts such as reach, frequency, frequency management, impression share, ROI, ROAS, and other KPIs

Certificates, Licenses, Registrations

• Certificates in Google and Microsoft platforms required; experience with other digital platforms a plus
• Advanced level understanding of paid search tactics including text search, PLAs, CSEs, GDN, GSP, and YouTube as well as any associated ad tech

Knowledge, Skills & Abilities

• Strong analytical capabilities with aptitude to understand technical nuances associated with various media buying platforms in order to improve client results
• Proven experience in developing ongoing processes that positively impacted the profitability / efficiency of an account / team
• Establishes self as a trusted resource by developing relationships with key internal and external stakeholders
• Superior oral and written communication skills; focus on fostering strong, collaborative relationships at a tactical level
• High comfort level participating in brainstorms and ideation sessions
• Ability to work with a team to think tactically and execute accurately in order to align media execution with client needs
• Passion and desire to continue media and channel education by completing ongoing training and certification programs for platforms, media, leadership and other business skills