Luxury Standards Specialist – Rooms Division

Auberge Collection; México; Remoto; MXN 746.000 - 1.306.000; Tempo pieno

Descrizione del lavoro

Auberge Collection is seeking a results-driven Digital Marketing Specialist to join our remote team. You will manage multi-channel campaigns, optimize SEO/SEM, and drive qualified leads through email marketing and content initiatives.

The ideal candidate has at least 3 years in digital marketing, a data-driven mindset, and a passion for continuous optimization in a remote-first environment. You will collaborate with design and content teams to boost brand visibility and performance.

Competenze

• 3+ years of digital marketing experience.
• Experience across multiple channels (SEO, SEM, social, email).
• Strong data-driven decision-making and analytic skills.

Mansioni

• Develop and manage online marketing strategies across SEO, SEM, social media, and email.
• Conduct keyword research and competitive analysis to optimize rankings and campaigns.
• Manage paid campaigns (Google Ads, social ads) to maximize ROI and CPA goals.
• Create engaging blog posts, social updates, and email newsletters.
• Monitor website traffic and campaign performance using analytics tools.

Conoscenze

SEO

SEM

Google Analytics

Content marketing

Email marketing

Paid ads

Data analysis

Strumenti

Google Ads

Facebook Ads

Descrizione del lavoro

About the RoleOur client is seeking a driven and analytical Digital Marketing Specialist to join their team on a fully remote basis. This role is integral to developing and executing comprehensive online marketing strategies that enhance brand visibility, drive qualified leads, and support overall business objectives. You will be responsible for managing various digital channels, including SEO, SEM, social media advertising, and email marketing. The ideal candidate possesses a strong understanding of digital marketing principles, a data-driven approach to decision-making, and a passion for continuous improvement and innovation. This is an excellent opportunity to contribute to a dynamic organization and grow your career in a flexible, remote-first environment.Key Responsibilities

• Develop, implement, and manage online marketing strategies across various channels like SEO, SEM, social media, and email.
• Conduct keyword research and competitor analysis to optimize search engine rankings and campaign performance.
• Manage and optimize paid advertising campaigns (Google Ads, social media ads) to maximize ROI and achieve CPA goals.
• Create engaging and relevant content for blog posts, social media updates, and email newsletters.
• Monitor website traffic, campaign performance, and other key metrics using analytics tools (e.g., Google Analytics).
• Analyze campaign data, generate reports, and provide actionable insights and recommendations for improvement.
• Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
• Collaborate with cross-functional teams, including design and content creators, to ensure cohesive brand messaging.
• Manage email marketing campaigns, including list segmentation and automation.

Requirements

• Proven experience of at least 3 years in digital marketing roles.
• Strong understanding of