HubSpot-Driven Marketing Operations Specialist

Benchmark Gensuite; Aguascalientes; Híbrido; MXN 420.000 - 540.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Annual bonus

Team building events

Hybrid work model

Global collaboration

Descripción de la vacante

Benchmark Gensuite in Aguascalientes, MX, is seeking a Marketing Operations Specialist to join our Marketing & Growth Automation team. This hands-on role drives day-to-day marketing automation, translates briefs into emails, forms, landing pages, and campaigns, and maintains clean data for actionable reporting.

The ideal candidate has 3+ years using HubSpot in a B2B SaaS setting, strong email marketing skills, and a passion for scalable systems and data hygiene.

Formación

• 3+ years hands-on experience using HubSpot, preferably Marketing Hub in a B2B SaaS or tech environment.
• Proven ability to independently build, manage, test, and troubleshoot HubSpot workflows and marketing automation.
• Strong experience with HubSpot email marketing, campaigns, contact management, lists, segmentation, forms, landing pages, CTAs, and reporting.
• Experience executing automated email, nurture, lifecycle, customer marketing, product adoption, or event campaigns.

Responsabilidades

• Campaign & Workflow Automation: Build, launch, monitor, and optimize HubSpot campaigns, workflows, nurture programs, segmentation, and tracking.
• AI-Assisted Campaign Creation: Use approved AI tools for drafting, personalization, testing, and campaign production with human review for accuracy.
• Reporting & Analytics: Build HubSpot dashboards for campaign, funnel, pipeline, attribution, and ROI performance; maintain tracking standards.
• Systems & Data Hygiene: Maintain HubSpot data quality, properties, segmentation, account hierarchies, and integrations; document processes.
• Growth Experimentation: Build, QA, and document A/B tests across emails, landing pages, and forms; track learnings.

Conocimientos

HubSpot

Marketing automation

Campaign management

Data hygiene

Reporting & analytics

CRM integrations

Educación

Bachelor's degree in Marketing or related field

Herramientas

HubSpot Marketing Hub

CRM platforms

Descripción del empleo

Benchmark Gensuite in Aguascalientes, MX, is seeking a Marketing Operations Specialist to join our Marketing & Growth Automation team. This hands-on role drives day-to-day marketing automation, translates briefs into emails, forms, landing pages, and campaigns, and maintains clean data for actionable reporting.

The ideal candidate has 3+ years using HubSpot in a B2B SaaS setting, strong email marketing skills, and a passion for scalable systems and data hygiene.