Growth & SEO Strategist for Lead-Gen & Analytics

Legal Management Group; Región Centro; On-site; MXN 350,000 - 650,000; Full time

Job summary

Farahi Law Firm seeks a Digital Growth & SEO Strategist to lead our digital marketing, blending strategic planning with hands-on execution. You will own SEO, content, paid media, and community engagement to attract high‑quality leads and improve intake quality.

You will optimize conversion funnels, build dashboards, and collaborate with Intake, Operations, and Legal teams to align marketing with business outcomes.

Qualifications

• 5–10+ years in digital marketing, SEO, or growth.
• Strong expertise in SEO, paid media, and analytics.
• Experience with Google Analytics, Looker Studio, or similar.
• Strong analytical and execution skills.

Responsibilities

• Develop and execute SEO strategies (technical, on‑page, off‑page).
• Identify keyword opportunities aligned with case value and intake quality.
• Optimize website performance and conversion rates.
• Launch and optimize campaigns across Google Ads and Meta.
• Own KPIs such as CAC, CPL, ROI, and LTV, and conduct A/B testing across funnels.
• Oversee educational content across social platforms and engage in online communities to surface insights.
• Align messaging with ICP and intake quality.
• Analytics & Optimization: Build dashboards and monitor performance, translating data into actionable insights.
• Cross-Functional Collaboration: Align with Intake, Operations, and Legal teams, acting as a feedback loop across departments.

Skills

SEO

Digital marketing

A/B testing

Data analytics

Growth marketing

Campaign optimization

Tools

Google Analytics

Looker Studio

Job description

Farahi Law Firm seeks a Digital Growth & SEO Strategist to lead our digital marketing, blending strategic planning with hands-on execution. You will own SEO, content, paid media, and community engagement to attract high‑quality leads and improve intake quality.

You will optimize conversion funnels, build dashboards, and collaborate with Intake, Operations, and Legal teams to align marketing with business outcomes.