Senior Link Building & Digital PR Lead (Remote)

Legal Management Group; Región Centro; On-site; MXN 420,000 - 660,000; Full time

Job summary

Farahi Law Firm in the United States is seeking a Senior SEO Specialist focused on link building, digital PR, and off‑page authority. You will own the off‑page strategy end to end—from prospecting to editorial placements—across English and Spanish content, and mentor our existing Link Builder to raise quality and impact.

This is not a technical SEO role; our in‑house team handles site fixes. You will work remotely with Pacific Time hours from Guadalajara, Mexico, and collaborate with marketing,

Qualifications

• 5+ years of SEO experience with at least 3 years in link building or digital PR.
• Proven track record of securing high‑quality editorial placements.
• Portfolio or campaigns with outreach strategy and measurable outcomes.
• Experience in competitive or YMYL vertical such as legal or finance.
• Excellent written English with persuasive outreach skills.

Responsibilities

• Own the off‑page SEO roadmap, including target pages and anchor strategy.
• Prospect, pitch, negotiate, and secure editorial placements.
• Build relationships with legal directories, news outlets, and publishers.
• Run digital PR campaigns and position attorneys as credible sources.
• Develop linkable assets with the content team.
• Create outreach sequences and maintain a contact pipeline.
• Mentor the Link Builder and ensure quality and compliance.

Skills

Link building

Digital PR

Outreach writing

SEO strategy

Tools

Ahrefs

Semrush

Google Search Console

Google Analytics 4

Pitchbox

BuzzStream

Hunter

Apollo

Job description

Farahi Law Firm in the United States is seeking a Senior SEO Specialist focused on link building, digital PR, and off‑page authority. You will own the off‑page strategy end to end—from prospecting to editorial placements—across English and Spanish content, and mentor our existing Link Builder to raise quality and impact.

This is not a technical SEO role; our in‑house team handles site fixes. You will work remotely with Pacific Time hours from Guadalajara, Mexico, and collaborate with marketing,