Gerente de Campañas Publicitarias Remoto

Placements24; Cuernavaca; Hybrid; MXN 520,000 - 760,000; Full time

Benefits offered by this job

Fully remote

Bonuses based on performance

Health benefits

Professional development

Company retreats

Job summary

Placements24 is seeking a results-driven Remote Advertising Campaign Manager to lead end-to-end campaigns for clients based in Cuernavaca, Morelos, MX. You will plan, execute, and optimize across Google Ads, social, programmatic, print, and TV, delivering measurable ROI.

You will work with clients and internal teams to define objectives, budgets, and KPIs, while keeping campaigns profitable and on schedule in a fully remote environment.

Qualifications

• Bachelor's degree in Marketing, Advertising, Communications, or related field.
• Minimum of 6 years of experience managing advertising campaigns, with a focus on digital channels.
• Proven track record of campaigns meeting or exceeding KPIs.
• Knowledge of platforms such as Google Ads, Facebook Ads Manager, LinkedIn Ads, etc.
• Strong analytical skills and proficiency with analytics tools (Google Analytics, Adobe Analytics).
• Excellent media planning/buying understanding and strong project management skills.

Responsibilities

• Develop and manage advertising campaign strategies across platforms (Google Ads, social, programmatic, print, TV).
• Define objectives, audiences, messaging, and KPIs with clients and teams.
• Manage budgets, allocate resources, monitor spend for profitability.
• Oversee creation of advertising materials aligned with brand and objectives.
• Analyze performance data, generate reports, provide actionable insights.
• Conduct market research and competitive analysis to identify opportunities.
• Collaborate with media buyers and creative teams to ensure campaign success.
• Stay updated on advertising trends and best practices.
• Build and maintain strong client relationships as a trusted advisor.

Skills

Campaign management

Google Ads

Analytics

Communication

Remote collaboration

Education

Bachelor's degree in Marketing or related field

Tools

Google Ads

Facebook Ads Manager

LinkedIn Ads

Google Analytics

Adobe Analytics

Job description

About the Role

Our client, a fast-paced advertising agency, is looking for a results-driven Remote Advertising Campaign Manager. This role is perfect for someone passionate about creating and executing impactful advertising strategies across digital and traditional channels. As a fully remote position, you'll be able to work from anywhere while focusing on our clients based in Cuernavaca, Morelos, MX. You will be responsible for managing the entire lifecycle of advertising campaigns, from planning and budgeting to execution and performance analysis. We seek a highly organized and analytical individual with a proven ability to deliver measurable results and drive ROI for clients. This is a fantastic opportunity to lead high-visibility campaigns and grow your career in a dynamic, remote-first environment.

Key Responsibilities

• Develop and manage comprehensive advertising campaign strategies across various platforms (e.g., Google Ads, social media, programmatic, print, TV).
• Define campaign objectives, target audiences, messaging, and KPIs in collaboration with clients and internal teams.
• Manage campaign budgets, allocate resources effectively, and monitor spending to ensure profitability.
• Oversee the creation of advertising materials, ensuring alignment with brand guidelines and campaign objectives.
• Analyze campaign performance data, generate detailed reports, and provide actionable insights for optimization.
• Conduct market research and competitive analysis to identify new advertising opportunities.
• Collaborate with media buyers, creative teams, and other stakeholders to ensure successful campaign execution.
• Stay updated on the latest advertising trends, technologies, and best practices.
• Build and maintain strong client relationships, serving as a trusted advisor.

Requirements

• Bachelor's degree in Marketing, Advertising, Communications, or a related field.
• Minimum of 6 years of experience in managing advertising campaigns, with a focus on digital channels.
• Proven track record of developing and executing successful campaigns that meet or exceed KPIs.
• In-depth knowledge of advertising platforms such as Google Ads, Facebook Ads Manager, LinkedIn Ads, etc.
• Strong analytical skills and proficiency in using analytics tools (e.g., Google Analytics, Adobe Analytics).
• Excellent understanding of media planning and buying principles.
• Exceptional project management and organizational skills.
• Strong communication, presentation, and interpersonal skills, crucial for remote collaboration.
• Ability to work independently and manage multiple projects under pressure.
• Experience with CRM and marketing automation platforms is a plus.

Benefits

• Fully remote work arrangement, offering flexibility and work-life balance.
• Competitive salary and performance-based bonuses.
• Comprehensive health and wellness benefits.
• Opportunities for continuous learning and professional development.
• Collaborative and innovative work culture.
• Exposure to a diverse range of challenging and rewarding projects.
• Paid time off and company holidays.
• Access to online training and industry certifications.
• Annual company retreats (virtual or in-person as applicable).