FMCG Commercial Planning Lead: Growth & TPM

Capgemini; Aguascalientes; Híbrido; MXN 900.000 - 1.300.000; Jornada completa

Descripción de la vacante

Capgemini in Mexico is seeking a Commercial Planning Lead for FMCG to drive profitability through TPM, RGM, and robust commercial analytics. You will collaborate with Sales, Marketing, Finance, and Supply Chain to align plans and optimize trade investments.

The role involves evaluating trade promotion ROI, developing scenario analyses, leading post-promotion reviews, and supporting JBP processes to identify growth opportunities and mitigate risks.

Formación

• Bachelor's degree or higher in a business-related field.
• 8+ years of experience in Sales Operations, TPM, Commercial Planning, RGM, or Customer Planning.
• 4+ years in the FMCG/CPG industry.
• Advanced English proficiency.
• Experience collaborating with cross-functional commercial teams and senior stakeholders.
• Strong technical knowledge in TPM, RGM, Commercial Planning, Sales Analytics, and Customer Planning.

Responsabilidades

• Support Key Account Managers in executing customer strategies, promotional plans, product launches, and commercial initiatives.
• Lead evaluation and optimization of trade promotion strategies for ROI and impact.
• Develop scenario-based analyses using sales performance, customer trends, and market data to identify growth opportunities and risks.
• Generate actionable insights to support customer planning and commercial decision-making.
• Partner with Sales, Marketing, Revenue Management, Finance, and Supply Chain to ensure alignment across plans and execution.
• Monitor customer performance against targets, identify gaps, and recommend improvements.
• Lead post-promotion analysis on volume uplift, profitability, and net revenue to improve future strategies.
• Support Joint Business Planning processes and customer growth initiatives.
• Prepare executive-level reviews, customer presentations, and strategic recommendations.

Conocimientos

TPM

RGM

Commercial Planning

Sales Analytics

Customer Business Planning

Sales Funnel Management

Educación

Bachelor's degree in Business Administration, Marketing, Finance, Data Analytics, or related field

Herramientas

CRM platforms

Trade promotion tools

Sales analytics solutions

Microsoft Office

Descripción del empleo

Capgemini in Mexico is seeking a Commercial Planning Lead for FMCG to drive profitability through TPM, RGM, and robust commercial analytics. You will collaborate with Sales, Marketing, Finance, and Supply Chain to align plans and optimize trade investments.

The role involves evaluating trade promotion ROI, developing scenario analyses, leading post-promotion reviews, and supporting JBP processes to identify growth opportunities and mitigate risks.