Director de E-Commerce y Estrategia Digital (Remote)

Surtidora Departamental; Región Centro; Remote; MXN 1.800.000 - 3.200.000; Vollzeit

Benefits dieser Stelle

Executive compensation

Equity potential

Health insurance (dental & vision)

Life insurance

Zusammenfassung

Surtidora Departamental in Mexico is seeking a visionary Director de Comercio Electrónico y Estrategia Digital to lead its online business from anywhere, driving revenue growth and customer experience across digital touchpoints. The role requires strategic leadership, data-driven decision making, and a track record in building scalable e-commerce P&L.

You will manage cross-functional teams, optimize website performance, and spearhead CAC/CLTV initiatives while staying ahead of fashion e-commerce

Qualifikationen

• 10+ years in e-commerce leadership with P&L responsibility.
• Proven track record growing online revenue for DTC brands.
• Deep knowledge of e-commerce platforms, digital marketing, analytics, and CRM.
• Strong UX/UI understanding and site optimization.
• Experience leading remote cross-functional teams.
• Bachelor's degree; MBA preferred.

Aufgaben

• Develop and execute a comprehensive ecommerce strategy to hit revenue targets.
• Oversee website management, merchandising, and UX.
• Lead digital marketing, e-commerce ops, and analytics teams.
• Drive online customer acquisition via SEO, SEM, social, affiliates.
• Maximize CLTV and loyalty programs.
• Manage e-commerce P&L, budgeting, forecasting, performance analysis.
• Analyze market trends and opportunities; collaborate cross-functionally.
• Oversee A/B testing and conversion rate optimization.
• Stay ahead of digital commerce innovations.

Kenntnisse

E-commerce leadership

P&L management

Digital marketing strategy

Data analytics

Customer experience optimization

Cross-functional leadership

Ausbildung

Bachelor's degree in Business/Marketing or related field

MBA or Master's degree preferred

Tools

CRM systems

A/B testing tools

Web analytics

Jobbeschreibung

Surtidora Departamental in Mexico is seeking a visionary Director de Comercio Electrónico y Estrategia Digital to lead its online business from anywhere, driving revenue growth and customer experience across digital touchpoints. The role requires strategic leadership, data-driven decision making, and a track record in building scalable e-commerce P&L.

You will manage cross-functional teams, optimize website performance, and spearhead CAC/CLTV initiatives while staying ahead of fashion e-commerce