Data Science Analyst: Media Analytics & Optimization

Rise; Ciudad de México; On-site; MXN 420,000 - 660,000; Full time

Job summary

Rise is seeking a Data Scientist to join the Insights and Analytics team in Mexico City. You will execute modeling projects, cleanse and format data, and develop pipelines to support media planning and optimization.

You will analyze engagement, conversions, and ROI, translating complex findings into actionable insights. You will collaborate with media planners, marketing strategists, and data engineers to align analytics with broader media strategy.

Qualifications

• Degree in data-related field required; master's preferred.
• Proficiency in Python or R for data analysis and modeling.
• Experience with Pandas/NumPy for data manipulation.

Responsibilities

• Load, execute, and refine statistical and ML models to assess media effectiveness.
• Develop data pipelines to support media planning and optimization.
• Analyze media performance data and translate results to actionable insights.
• Collaborate with cross-functional teams to align data insights with strategy.

Skills

Python

R

SQL

Pandas

NumPy

Scikit-learn

TensorFlow

Data visualization

Communication

Education

Bachelor's degree in Data Science/Statistics/CS/Math

Master's degree preferred

Tools

SQL

Tableau

Power BI

Python

R

TensorFlow

Job description

Rise is seeking a Data Scientist to join the Insights and Analytics team in Mexico City. You will execute modeling projects, cleanse and format data, and develop pipelines to support media planning and optimization.

You will analyze engagement, conversions, and ROI, translating complex findings into actionable insights. You will collaborate with media planners, marketing strategists, and data engineers to align analytics with broader media strategy.