Coordinador de Medios y Prensa Digital

Placements24; Región Centro; On-site; MXN 420,000 - 640,000; Full time

Benefits offered by this job

Competitive salary

Medical insurance

Generous vacation policy

Continuous learning and development

Job summary

Placements24 in Guadalajara, Jalisco, MX is seeking a Digital Media and Press Coordinator to lead online presence, manage content, and engage with media outlets. You will drive a strategic digital communication plan and collaborate with marketing and design teams.

The ideal candidate has 4+ years in digital media, SEO/SEM knowledge, and proven content creation skills, with strong Spanish communication. Office-based role with growth opportunities.

Qualifications

• Bachelor's degree in Communications, Digital Marketing, Journalism, or related field.
• At least 4 years of digital media management, social media marketing, or online PR.
• Proven ability to create engaging and shareable content for various digital platforms.
• Strong understanding of SEO, SEM, and content marketing principles.
• Excellent written and verbal communication skills in Spanish.
• Experience with social media management tools (Hootsuite, Buffer) and analytics platforms (Google Analytics).
• Demonstrated ability to build and maintain online communities.
• Experience in handling online crises or negative feedback.
• Creative thinking and problem-solving skills.
• Ability to work effectively under pressure and meet deadlines.

Responsibilities

• Develop and execute a comprehensive digital communication strategy.
• Create, curate, and manage published content across social media platforms (Facebook, Twitter, Instagram, LinkedIn, etc.).
• Monitor online conversations and engage with the audience in a timely and professional manner.
• Manage the organization's website content, ensuring it is up-to-date, engaging, and SEO-optimized.
• Build and maintain relationships with online journalists, bloggers, and influencers.
• Track and analyze the performance of digital campaigns and content, providing regular reports.
• Respond to online media inquiries and manage online reputation.
• Collaborate with the marketing and design teams to ensure brand consistency.
• Stay abreast of the latest trends in digital media and social networking.

Skills

Content creation

Digital marketing

Social media strategy

Crisis management

Communication skills

Deadline-driven

Education

Bachelor's degree in Communications or related field

Tools

Hootsuite

Buffer

Google Analytics

Job description

About the Role

Our client is searching for a motivated and skilled Digital Media and Press Coordinator to join their growing team in Guadalajara, Jalisco, MX . This role is instrumental in managing the organization's online presence and ensuring effective communication through digital channels. You will be responsible for creating engaging content, managing social media platforms, and liaising with online media outlets to amplify our message. The ideal candidate possesses a strong understanding of digital marketing principles, content creation, and the nuances of online communication. This is an excellent opportunity to contribute to a dynamic team and make a significant impact on our client's digital outreach efforts. We are looking for a proactive individual eager to innovate and drive engagement within the digital space. This position is based at our office in Guadalajara, Jalisco, MX .

Key Responsibilities

• Develop and execute a comprehensive digital communication strategy.
• Create, curate, and manage published content across social media platforms (Facebook, Twitter, Instagram, LinkedIn, etc.).
• Monitor online conversations and engage with the audience in a timely and professional manner.
• Manage the organization's website content, ensuring it is up-to-date, engaging, and SEO-optimized.
• Build and maintain relationships with online journalists, bloggers, and influencers.
• Track and analyze the performance of digital campaigns and content, providing regular reports.
• Respond to online media inquiries and manage online reputation.
• Collaborate with the marketing and design teams to ensure brand consistency.
• Stay abreast of the latest trends in digital media and social networking.

Requirements

• Bachelor's degree in Communications, Digital Marketing, Journalism, or a related field.
• At least 4 years of experience in digital media management, social media marketing, or online PR.
• Proven ability to create engaging and shareable content for various digital platforms.
• Strong understanding of SEO, SEM, and content marketing principles.
• Excellent written and verbal communication skills in Spanish.
• Experience with social media management tools (e.g., Hootsuite, Buffer) and analytics platforms (e.g., Google Analytics).
• Demonstrated ability to build and maintain online communities.
• Experience in handling online crises or negative feedback.
• Creative thinking and problem-solving skills.
• Ability to work effectively under pressure and meet deadlines.

Benefits

• competitive salary
• medical insurance
• a generous vacation policy
• opportunities for continuous learning and development

Joining our team in Guadalajara, Jalisco, MX provides exposure to a thriving business environment and the chance to work on impactful projects.