Chief Customer Engagement Officer

beBeeMarketing; México; Presencial; MXN 800,000 - 1,000,000; Jornada completa

Descripción de la vacante

A leading marketing agency in Mexico is seeking a Consumer Brand Marketing Specialist with over 3 years of experience in consumer electronics. This role involves developing marketing strategies, managing social media, and designing marketing materials. Candidates should have a Bachelor's degree in Marketing or Communications and strong digital marketing skills.

Formación

• 3+ years of marketing experience in consumer electronics or related fields.
• Strong track record in planning and executing consumer marketing campaigns.

Responsabilidades

• Develop overall marketing strategies for the consumer market.
• Manage social media platforms and create engaging content.
• Design marketing materials for retail channels.

Conocimientos

Digital marketing skills

Marketing analytics tools proficiency

Social media management

Educación

Bachelor's degree in Marketing or Communications

Descripción del empleo

Consumer Brand Marketing Specialist

We are seeking a highly skilled Consumer Brand Marketing Specialist to join our team. The ideal candidate will have 3+ years of marketing experience in consumer electronics or related fields, strong digital marketing skills, and a successful track record in planning and executing consumer marketing campaigns.

Key Responsibilities

• Develop overall marketing strategies for the consumer market: Ensure brand message consistency across all touchpoints.
• Manage social media platforms: Create engaging content and oversee SEO and SEM activities.
• Design marketing materials: For offline and online retail channels, collaborate with retail partners, and monitor competitor activities.
• Analyze consumer data: Guide marketing decisions, conduct consumer research, and stay up-to-date with industry trends.
• Oversee consumer-oriented content creation: Ensure alignment with brand standards and collaborate with designers and external agencies.
• Plan and execute consumer events: Measure effectiveness and identify opportunities for improvement.

Requirements

The ideal candidate should have a Bachelor\'s degree in Marketing, Communications, or a related field, along with proficiency in marketing analytics tools and social media platforms.