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Job summary
Rise is seeking an Ad Operations Specialist to join our marketing team. You will traffic assets, implement tracking pixels, and coordinate with cross-functional teams to align campaigns across multiple platforms. You should have 1+ year in ad operations, knowledge of AdTech platforms, and experience with tag management systems. English proficiency required; travel up to 5%.
Qualifications
Bachelor's degree in marketing, advertising, or a related field preferred.
English language proficiency required (read/write/speak).
1+ years of experience in ad operations or related field.
Understanding of AdTech platforms and ad tagging methodologies.
Experience with tag management systems and data management platforms is a plus.
Responsibilities
Collaborate with cross-functional teams to traffic assets and maintain campaign requirements across platforms.
Implement tracking pixels and troubleshoot AdTech platforms for proper measurement and attribution.
Collaborate with team to complete day-to-day tasks for stakeholders.
Document internal processes and policies tied to ad operations.
Stay up-to-date with industry best practices and AdTech trends.
Travel <5%.
Skills
Ad operations
AdTech platforms
Tag management
Data QA
Communication skills
Education
Bachelor's degree
English language proficiency
Job description
Key Responsibilities:
Work with cross-functional teams to traffic creative assets and maintain campaign requirements in relevant platforms ensuring accurate and timely execution
Implement tracking pixels, troubleshoot AdTech platforms, and assist with tag management systems to ensure proper measurement and attribution
Collaborate with team members to complete day-to-day tasks for stakeholders
Assist with the documentation of internal processes and policies tied to ad operations.
Stay up-to-date with industry best practices, trends, and AdTech advancements
Channels include but are not limited to:
- Programmatic, Search, SEO, Social, Affiliate, Marketplace, Influencer, Broadcast and Out-of-Home.
Job Requirements:
Education:
- Bachelor's degree in marketing, advertising, or a related field is preferred
- Ability to speak, read and write the English language
Experience:
- 1+ years of experience in ad operations or a related field
- Understanding of AdTech platforms and ad tagging methodologies
- Experience with tag management systems and data management platforms is a plus
Knowledge, Skills & Abilities:
- Strong analytical, problem-solving, communication, and interpersonal skills, with aptitude for developing and determining the optimal ways to setup, deliver, troubleshoot, and QA/QC
- Excellent attention to detail, organizational skills, and ability to work both independently and as part of a highly functioning team
- Strong oral and written communication skills; focus on fostering strong, collaborative relationships at a tactical level
- High comfort level participating in brainstorms and ideation sessions
- Ability to work with a team to think tactically and execute accurately in order to align media execution with client needs