AI-Driven Marketing Technologist

Zillow

Ciudad de México

Hybrid

MXN 600,000 - 900,000

Full time

3 days ago
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Job summary

Zillow is seeking an experienced Marketing Technologist to build and operate a scalable marketing tech stack. You will manage landing pages, GTM tags, CDP audiences, and AI-powered automations to streamline marketing workflows.

The role blends hands-on coding with cross-functional program management and analytics storytelling. You will leverage Amplitude, FullStory and Databricks to uncover insights, design experiments in Optimizely, and present findings to marketing, product and leadership.

Qualifications

  • Bachelor's degree or equivalent experience.

Responsibilities

  • Build and launch landing pages and site features in the CMS, implement and QA tags and events in Google Tag Manager, and build audiences that sync through a customer data platform (CDP).
  • Design and build AI-powered automations and workflows that remove manual work from intake, QA, reporting and publishing.
  • Analyze data in Amplitude, FullStory or Databricks to find friction, opportunities and wins, then turn it into dashboards and visualizations and present the story to partners and leaders.
  • Launch and analyze web experiments in Optimizely from hypothesis and build through readout and recommendation.
  • Own day-to-day health of the web marketing stack: configurations, integrations, data quality and release hygiene.
  • Onboard new platforms end to end, including requirements, implementation, integration, testing, data and security compliance review, and training for marketing users.
  • Manage work across marketing, product, engineering and vendor partners: set timelines, track dependencies in Jira, and keep sprint and release plans aligned.
  • Report status, risks and tradeoffs to leadership with clear course-correction plans when plans change.

Skills

Landing pages
GTM tags
AI automation
Data visualization
Jira & Agile
Cross-functional collaboration
Analytics storytelling
Web experiments
Communication

Education

Bachelor's degree or equivalent experience

Tools

WordPress / Enterprise CMS
Amplitude
FullStory
Databricks
Optimizely
Claude / ChatGPT / Cursor
Zapier

Job description

Zillow is seeking an experienced Marketing Technologist to build and operate a scalable marketing tech stack. You will manage landing pages, GTM tags, CDP audiences, and AI-powered automations to streamline marketing workflows.

The role blends hands-on coding with cross-functional program management and analytics storytelling. You will leverage Amplitude, FullStory and Databricks to uncover insights, design experiments in Optimizely, and present findings to marketing, product and leadership.

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