Trade Marketing Specialist

Lavazza Group; Piemonte; Hybrid; EUR 32,000 - 40,000; Full time

Job summary

Lavazza Group is seeking a Trade Marketing Specialist to support the development and execution of commercial strategies across International Markets. You will turn market and commercial data into actionable insights, aiding business planning and identifying opportunities to drive growth and profitability across channels.

Role requires strong analytical skills, proficiency in Excel/PowerPoint, and ability to collaborate across Sales and Marketing in a dynamic, international context.

Qualifications

• Previous experience in analytical, commercial or strategic roles, ideally in dynamic and international environments.
• Strong analytical and problem-solving skills, with the ability to translate data into actionable insights.
• Solid understanding of pricing, promotions, profitability and commercial dynamics.
• Advanced Excel and PowerPoint skills; knowledge of BI and market-data tools is a plus.
• Strong communication and stakeholder-management capabilities, with a collaborative mindset.
• Commercial mindset, attention to detail and a proactive, results-oriented approach.
• Familiarity with AI tools and curiosity to leverage them to simplify routine tasks, improve efficiency and explore new ways of working
• Ability to work cross-functionally and manage priorities in a dynamic environment
• Fluent English

Responsibilities

• Analyze market, category, competitor and channel performance data to identify opportunities and support decision-making
• Monitor KPIs and dashboards to track commercial performance and measure the effectiveness of key initiatives
• Prepare reports and presentations for management, translating complex data into clear and actionable recommendations
• Support Sales in commercial discussions with distributors by providing insights, analyses and tools
• Evaluate promotional activities and identify opportunities to improve effectiveness and return on investment
• Work on revenue management activities, focusing on promotions, pricing guidelines and performance tracking
• Contribute to annual planning processes, business reviews and strategic commercial projects
• Collaborate with Sales, Marketing and other cross-functional teams to support the execution of commercial strategies

Skills

Analytical thinking

Problem-solving

Communication skills

Stakeholder management

Cross-functional collaboration

English fluency

Commercial mindset

AI tools familiarity

Tools

Excel

PowerPoint

BI tools

Market-data tools

Job description

Description

We are looking for a Trade Marketing Specialist to support the development and execution of commercial strategies across International Markets. In this role, you will act as a key link between Marketing and Sales, turning market and commercial data into actionable insights, supporting business planning and helping identify opportunities to drive growth and profitability across channels.

What You’ll Do

• Analyze market, category, competitor and channel performance data to identify opportunities and support decision-making
• Monitor KPIs and dashboards to track commercial performance and measure the effectiveness of key initiatives
• Prepare reports and presentations for management, translating complex data into clear and actionable recommendations
• Support Sales in commercial discussions with distributors by providing insights, analyses and tools
• Evaluate promotional activities and identify opportunities to improve effectiveness and return on investment
• Work on revenue management activities, focusing on promotions, pricing guidelines and performance tracking
• Contribute to annual planning processes, business reviews and strategic commercial projects
• Collaborate with Sales, Marketing and other cross-functional teams to support the execution of commercial strategies

Who We’re Looking For

• Previous experience in analytical, commercial or strategic roles, ideally in dynamic and international environments
• Strong analytical and problem-solving skills, with the ability to translate data into actionable insights
• Solid understanding of pricing, promotions, profitability and commercial dynamics
• Advanced Excel and PowerPoint skills; knowledge of BI and market-data tools is a plus
• Strong communication and stakeholder-management capabilities, with a collaborative mindset
• Commercial mindset, attention to detail and a proactive, results-oriented approach
• Familiarity with AI tools and curiosity to leverage them to simplify routine tasks, improve efficiency and explore new ways of working
• Ability to work cross-functionally and manage priorities in a dynamic environment
• Fluent English

In Return We Offer

• Comprehensive welfare package including short working week during summer months
• Hybrid working policy (10 days a month remote working)
• Access to company facilities, such as restaurant service & corporate gym
• A fast paced and dynamic international context

Salary And Benefits

• The role is classified at 3A°, CCNL Industria Alimentare
• Initial annual gross salary of minimum € 36.000
• Premio per Obiettivi (PPO) equal to € 2500

What next?

• Our Talent Acquisition Team will assess your application and if you have what we’re looking for, you'll be contacted for an initial interview
• If you make it to the short list, you’ll be interviewed by the Hiring Manager and if necessary, other members of the hiring panel
• In some cases, you may be required to show us your skills via technical challenge.

Who We Are

Our Group was founded in Turin in 1895, has been owned by the Lavazza family for four generations. As one of the world’s most important coffee roasters, we operate in more than 140 countries through our brands, subsidiaries and distributors, with a total of over 5,500 employees.

Every day we operate in all sectors of the coffee industry, offering our products through every channel and positioning our brands as a high-quality blend.

We are a community of single origins united into a perfect blend, humans enriching one another through our mutual diversity.

Awakening a better world every morning: the commitment we make every single day.

#torino