Marketing Manager - Luxury Hotel Brand, Italy

The Carlton, a Rocco Forte Hotel; Palermo; On-site; EUR 42,000 - 54,000; Full time

Benefits offered by this job

Hotel discounts for staff

Bars & restaurants discounts

Wellness & spa discounts

Flexible hours

Well-being portal

Job summary

Rocco Forte Hotels' Villa Igiea in Palermo invites a Marketing Manager to lead integrated marketing activities for the luxury hotel. You will develop brand campaigns, manage CRM, digital, social media, and collaborations with the Regional Marketing Italy, while supporting promotional packages and content updates.

Ideal candidates hold a marketing degree and at least 3 years in a marketing leadership role, with strong communication skills and proficiency in CRM and Adobe Campaign Classic.

Qualifications

• Bachelor's or Master's degree in Marketing, Communications, or a related field.
• Minimum 3 years’ experience in a Marketing managerial role.
• Strong communication and interpersonal skills.
• Good understanding of CRM, digital and social media marketing; knowledge of Adobe Campaign Classic is a plus.
• Commercial awareness of how marketing activities contribute to business success.
• Strong service-oriented mindset with a commitment to excellence.
• Proficient in Microsoft Office (PowerPoint, Excel and Word).
• Fluent in Ital ian and English.

Responsibilities

• Support the Regional Marketing Italy with all the marketing initiatives dedicated to Villa Igiea.
• Creation of marketing collaterals in collaborations with the Regional Marketing team.
• Support in creating packages.
• Support in updating content on the website.
• Image library management.
• Management of CRM campaigns and data acquisition campaigns.
• Creation of gift vouchers and support executions of gift vouchers campaigns.
• Assist Head Office with the creation on material for their newsletters.
• Point of contact for the hotel to support ad hoc marketing requests.
• Support promoting the hotel F&B outlets through clear marketing actions (online and offline).
• Support with Digital and Social Media Activities.
• Execution of photo and video shootings, in collaboration with the Regional Marketing Director: organization of all the pre-shooting details and support on site

Skills

Strong communication & interpersonal

CRM & digital marketing

Microsoft Office

Bilingual Italian/English

Education

Bachelor or Master in Marketing/Related

Tools

Adobe Campaign Classic

Job description

Rocco Forte Hotels' Villa Igiea in Palermo invites a Marketing Manager to lead integrated marketing activities for the luxury hotel. You will develop brand campaigns, manage CRM, digital, social media, and collaborations with the Regional Marketing Italy, while supporting promotional packages and content updates.

Ideal candidates hold a marketing degree and at least 3 years in a marketing leadership role, with strong communication skills and proficiency in CRM and Adobe Campaign Classic.