Italy Marketing Lead: Strategy, Growth & Local Impact

easyJet holidays; Lombardia; Hybrid; EUR 58,000 - 72,000; Full time

Benefits offered by this job

Staff travel benefits

25 days leave

Performance bonus up to 20%

Job summary

easyJet holidays in Milan is seeking a Marketing Lead for Italy to own strategy, planning and delivery of marketing activity across paid, owned and partner channels. You will lead the local team and manage budgets to drive growth, translating European priorities into Italy-focused plans.

You will collaborate with central marketing, CRM, media, PR and agencies to ensure locally relevant campaigns that build consideration and commercial performance while upholding the easyJet brand.

Qualifications

• Broad senior marketing experience in consumer brands.
• Experience translating priorities into integrated marketing plans.
• Strong analytical capability and budget forecasting.

Responsibilities

• Set Italy market strategy and develop an integrated marketing plan across channels.
• Manage budgets and resources, coordinate with media, CRM, and PR teams.
• Lead the local team, drive growth and ensure brand consistency with local relevance.
• Collaborate with central teams and external agencies to deliver campaigns.

Skills

Senior marketing experience

Commercial judgement

Analytical ability

Budget management

Campaign strategy

Agency collaboration

Leadership & coaching

Job description

easyJet holidays in Milan is seeking a Marketing Lead for Italy to own strategy, planning and delivery of marketing activity across paid, owned and partner channels. You will lead the local team and manage budgets to drive growth, translating European priorities into Italy-focused plans.

You will collaborate with central marketing, CRM, media, PR and agencies to ensure locally relevant campaigns that build consideration and commercial performance while upholding the easyJet brand.