Head of B2C Growth - App-First, Remote

Jobgether SRL; Italia; Remote; EUR 90,000 - 150,000; Full time

Benefits offered by this job

Remote work from anywhere

AI analytics stack access (Claude, Mix

Direct reporting to CPO

Competitive compensation

Job summary

Lever, Inc. is seeking a Head of B2C Growth based in Italy to own the full B2C growth engine from acquisition to LTV. You will develop multichannel strategies, drive app adoption, and connect educational content to high-intent searches while leading paid media and collaborating with Product and Marketing teams.

The role emphasizes building growth infrastructure, running rapid experiments, and scaling internationally with ownership of a substantial budget and AI-enabled workflows.

Qualifications

• Proven track record growing B2C products across channels and markets.
• Broad multichannel growth experience with ownership of acquisition and lifecycle.
• Experience driving app growth from install to retention and LTV.
• Strong understanding of cohorts, lifecycles, segmentation and reactivation.
• Advanced AI fluency with Claude tools and AI agent orchestration.

Responsibilities

• Define and execute the B2C growth strategy across channels, markets and budgets.
• Build and optimize multichannel programs, test new channels and track key metrics.
• Connect educational content with high-intent property searches and agent engagement.
• Make the mobile app a core growth channel and drive adoption and retention.
• Lead paid media teams and collaborate with Product and Marketing to improve conversion and lead quality.

Skills

Growth strategy

Multichannel acquisition

App growth

Analytics & measurement

AI fluency

Education

Bachelor’s degree (preferred)

Tools

Claude

Cowork

Code

Mixpanel

HubSpot

Job description

Lever, Inc. is seeking a Head of B2C Growth based in Italy to own the full B2C growth engine from acquisition to LTV. You will develop multichannel strategies, drive app adoption, and connect educational content to high-intent searches while leading paid media and collaborating with Product and Marketing teams.

The role emphasizes building growth infrastructure, running rapid experiments, and scaling internationally with ownership of a substantial budget and AI-enabled workflows.