EU Marketing Project Intern (TikTok Shop) - 2026 Start (BS/MS)

TikTok Inc.; Lombardia; On-site; EUR 7,800 - 10,000; Full time

Job summary

TikTok Shop is seeking an EU Marketing Intern to shape our brand narrative across Germany, France, Italy and Spain. You will ensure consistent B2B messaging and timely asset delivery while coordinating marketing projects with local teams and creators within TikTok’s ecosystem.

You'll own localization processes, support events, develop content with design and copy, and help track performance. Fluency in English and Italian is essential, and a proactive, hands-on mindset is expected.

Qualifications

• Bachelor's degree in Business or Marketing or related field.
• Proficient in English and Italian for cross-functional collaboration.
• Experience in marketing coordination or management incl. creative brief management, asset production, documentation.
• Analytical skills and KPI-driven mindset.
• Excellent written and communication skills.
• Strong stakeholder management across levels.
• Highly organized and results-driven, able to perform at speed.

Responsibilities

• Localization oversight: approvals, budget fulfilment and processes.
• Support local special projects and events (in-person or virtual).
• Documentation and reporting support.
• Develop as first point of contact for design and copy.

Skills

English

Italian

Marketing coordination

KPI mindset

Written communication

Stakeholder mgmt

Organizational skills

Education

Bachelor's degree

Tools

LinkedIn

Content creation tools

Job description

Responsibilities

TikTok Shop is an innovative marketplace fully integrated into TikTok. It brings together online sellers, buyers and creators - all within TikTok to build a one-stop, seamless shopping experience and bringing more commerce solutions that further enable our community to discover and engage with what they love.

About team:
The EU Marketing Team for TikTok Shop communicates to Shoppers, Creators and Sellers and makes sure more people know about TikTok Shop.

Intro to role:
The EU Marketing Intern will hold a central role in shaping our brand's narrative and ensuring consistent messaging across all B2B channels and countries as well as the timely delivery of assets in coordinating mostly B2B marketing projects across Germany, France, Italy and Spain.
The ideal candidate will have strong ownership, operate hands-on and understand that building the future means you need to be one step ahead.

Applications will be reviewed on a rolling basis - we encourage you to apply early.

Successful candidates must be able to commit to at least 3 months long internship period.

Responsibilities

• Support to oversee localization completion, approval processes, budget fulfilment and further approval processes


• Support local special project completion (in-person or virtual events)


• Support with documentation and reporting


• Develop into first POC for design and copy

Content management

• LinkedIn content management across countries


• Ensure content is aligned with brand guidelines, tone of voice and resonates with the target audience.


• Coordinate content production schedules and deadlines, work with other departments to gather necessary data and coordinate with localizers (copy) and design from creative team

Analysis and Reporting

• Responsible for project documentation and performance/goals tracking content performance on ad hoc basis (will increase over time)

Qualifications

Minimum Qualifications:

• Bachelor's degree in Business, Marketing, or a related field


• Proficient in both English and Italian to collaborate with cross functional teams


• Proven experience in Marketing coordination or Marketing management incl. creative brief management, asset production, documentation


• Analytical skills and KPI-driven mindset


• Exceptional written and communication skills


• Excellent stakeholder management across levels


• Very organized and result driven, able to perform at a fast pace

Preferred Qualifications:

• In-depth understanding of content marketing principles and best practices


• LinkedIn experience


• Proficiency in content creation tools and platforms


• Experience of start-up environment

By submitting an application for this role, you accept and agree to our global applicant privacy policy, which may be accessed here: https://careers.tiktok.com/legal/privacy

Responsibilities

TikTok Shop is an innovative marketplace fully integrated into TikTok. It brings together online sellers, buyers and creators - all within TikTok to build a one-stop, seamless shopping experience and bringing more commerce solutions that further enable our community to discover and engage with what they love.

About team:
The EU Marketing Team for TikTok Shop communicates to Shoppers, Creators and Sellers and makes sure more people know about TikTok Shop.

Intro to role:
The EU Marketing Intern will hold a central role in shaping our brand's narrative and ensuring consistent messaging across all B2B channels and countries as well as the timely delivery of assets in coordinating mostly B2B marketing projects across Germany, France, Italy and Spain.
The ideal candidate will have strong ownership, operate hands-on and understand that building the future means you need to be one step ahead.

Applications will be reviewed on a rolling basis - we encourage you to apply early.

Successful candidates must be able to commit to at least 3 months long internship period.

Qualifications

Minimum Qualifications:

• Bachelor's degree in Business, Marketing, or a related field


• Proficient in both English and Italian to collaborate with cross functional teams


• Proven experience in Marketing coordination or Marketing management incl. creative brief management, asset production, documentation


• Analytical skills and KPI-driven mindset


• Exceptional written and communication skills


• Excellent stakeholder management across levels


• Very organized and result driven, able to perform at a fast pace

Preferred Qualifications:

• In-depth understanding of content marketing principles and best practices


• LinkedIn experience


• Proficiency in content creation tools and platforms


• Experience of start-up environment

By submitting an application for this role, you accept and agree to our global applicant privacy policy, which may be accessed here: https://careers.tiktok.com/legal/privacy