Country Manager(Battery Retail)

Bluetti; Varese; In loco; EUR 120.000 - 180.000; Tempo pieno

Descrizione del lavoro

Bluetti cerca un responsabile vendite per espandere la presenza in Italia. La figura svilupperà canali B2B offline, gestendo partner e account chiave a livello nazionale.

Avrà la responsabilità di guidare un team di vendita italiano, definire KPI, pianificare strategie e collaborare con HQ su prodotto, pricing e branding per crescita sostenibile.

Competenze

• Laurea preferita o superiore in ambito marketing, commercio internazionale, ingegneria o energie rinnovabili
• Esperienza minima di 10 anni nelle vendite, 5+ anni in ruoli di management
• Padronanza dell’italiano a livello nativo e inglese fluente

Mansioni

• Penetrare il mercato italiano e costruire canali B2B offline (GDS, elettronica di consumo, DIY/centri specializzati).
• Gestire partner distributivi e account chiave (KAM).
• Promuovere il brand in coordinamento con HQ per awareness e quota di mercato.
• Guidare la squadra di vendita italiana, definire KPI e processi operativi.
• Pianificare strategie di vendita e obiettivi annuali/trimestrali.
• Monitorare tendenze di mercato e rischi regolatori; fornire analisi a HQ.
• Collaborare con R&D, Prodotto e Supply Chain per miglioramenti localizzati.

Conoscenze

Leadership

Sales management

B2B sales

Channel development

Strategic planning

Italian

English

Formazione

Bachelor’s degree or above

Preferred majors: Marketing, International Trade, Electrical Engineering, Renewable Energy

Descrizione del lavoro

Descrizione dell’offerta di lavoro

Key Responsibilities

• I. Market Development Channel Expansion
  • B2B Channel Construction: Deeply penetrate the Italian market to establish and expand offline B2B sales channels, including major retail chains (GDS), consumer electronics specialists, DIY/home improvement centers, and professional distributors.
  • Strategic Partnership Management: Build, optimize, and maintain a robust network of distributors and strategic partners. Focus on identifying and securing high-value partners that align with the brand’s premium positioning and product ecosystem.
  • Key Account Growth: Cultivate long‑term, stable relationships with core B2B clients. Proactively identify client needs and provide customized sales solutions to enhance satisfaction and long‑term loyalty.
  • Brand Promotion: Execute localized branding initiatives and marketing campaigns in coordination with Headquarters (HQ) to increase brand awareness and market share within the Italian territory.
• II. Team Leadership Strategic Management
  • Team Building: Lead the recruitment, training, motivation, and performance management of the Italian sales team. Successfully build and scale a high‑performing, localized sales force from the ground up.
  • Operational Excellence: Define clear KPIs, optimize work processes, and elevate the team's professional capabilities regarding product knowledge, local policy, and client service.
  • Strategic Planning: Formulate comprehensive sales strategies and annual/quarterly targets based on Italian market dynamics. Deconstruct high‑level goals into actionable plans for the team to ensure consistent achievement of sales indicators.
• III. Market Intelligence Cross‑Functional Synergy
  • Market Insights: Monitor industry trends, competitor movements, and local policy shifts. Deliver regular analysis reports to HQ to provide a foundation for product iterations, pricing strategies, and strategic optimization.
  • Risk Compliance: Oversee sales risk management, including accounts receivable (AR), channel compliance, and regulatory risks, ensuring all business activities are conducted legally and orderly.
  • Global Collaboration: Act as the primary liaison between the local market and HQ departments (RD, Product, Supply Chain). Facilitate the feedback loop for localized product improvements and coordinate resources to resolve supply chain, certification, or after‑sales challenges.

Requirements

• Education: Bachelor’s degree or above. Majors in Marketing, International Trade, Electrical Engineering, or Renewable Energy are preferred.
• Professional Experience:
  • Minimum of 10 years of sales experience, with 5+ years of sales management experience.
  • Direct experience in the New Energy is highly preferred.
  • Proven "zero-to-one" experience in building localized sales teams and B2B distribution networks.
  • Industry Expertise: Familiar with the Italian new energy ecosystem, including market scale, channel structures, and landscape.
  • Language Skills: Native-level Italian and fluent English.
  • Competencies: Results-driven with a strong sense of ownership. Exceptional leadership, negotiation, and resource integration skills. Deep understanding of Italian business culture and commercial regulations.
  • Mobility: Valid work authorization for Italy. Ability to travel frequently or reside permanently within the country.