Content & Community Manager

LePub; Turbigo; In loco; EUR 28.000 - 32.000; Tempo pieno

Vantaggi offerti da questo lavoro

Continuous Development

Growth Culture

People Care

Descrizione del lavoro

LePub is seeking a Content & Community Specialist who combines editorial thinking, platform expertise, and community management to spark meaningful conversations between brands and people. You will drive editorial calendars and social content, manage day-to-day interactions, and collaborate with Creative, Strategy, Account, Media, PR and Data teams to optimise engagement.

Experience in agency environments, fluency in English, and knowledge of tools like Sprinklr, Sprout Social or Emplifi are a

Competenze

• 2–3 years of experience in social media, editorial content, or community management, preferably within an agency environment.
• Fluent in English, both written and spoken.
• Strong knowledge of social media, streaming, and entertainment platforms.
• Experience using publishing and community management tools such as Sprinklr, Sprout Social, Emplifi, or similar platforms.
• Passionate about internet culture, creators, digital trends, and online communities.
• Highly organised, detail‑oriented, and comfortable managing multiple brands simultaneously.
• Curious, proactive, and collaborative.
• Comfortable working in a dynamic and fast‑paced environment.

Mansioni

• Editorial Planning: Develop monthly and always‑on editorial calendars across social platforms under guidance of a Senior Content Manager.
• Editorial Planning: Translate campaign strategies into channel‑specific content plans.
• Editorial Planning: Identify reactive and proactive content opportunities based on trends, cultural moments, and community insights.
• Editorial Planning: Ensure consistency in tone of voice and adherence to platform best practices across all content.
• Community Management: Manage day‑to‑day interactions across brand social channels.
• Community Management: Moderate comments and conversations while maintaining each brand’s tone of voice.
• Community Management: Escalate sensitive issues or potentially critical conversations when necessary.
• Content Development: Create captions, copy, and social‑first content when required.
• Content Development: Prepare briefs for creative, design, and motion teams regarding editorial assets.
• Content Development: Collaborate throughout the entire content production process, from briefing to publishing.
• Content Development: Support influencer and creator activations from an editorial perspective.
• Content Development: Ensure content is optimised for each platform and audience.
• Cross‑Functional Collaboration: Work closely with Creative, Strategy, Account, Media, PR, and Data teams.
• Cross‑Functional Collaboration: Align editorial plans with campaign objectives and paid media strategies.
• Cross‑Functional Collaboration: Contribute to brainstorming sessions with platform expertise and a social‑first mindset.
• Cross‑Functional Collaboration: Coordinate with Project Managers to ensure timely project delivery.
• Reporting & Insights: Monitor content performance and community health.
• Reporting & Insights: Produce regular reports highlighting key learnings and optimisation opportunities.
• Reporting & Insights: Stay updated on platform developments, algorithm changes, and emerging content formats.
• Reporting & Insights: Provide recommendations to improve engagement, reach, and overall content effectiveness.

Conoscenze

Social media strategy

Editorial planning

Community management

Content development

Influencer activations

Strumenti

Sprinklr

Sprout Social

Emplifi

Descrizione del lavoro

Position

We are looking for a Content & Community Specialist who combines editorial thinking, platform expertise, and community management skills to help create meaningful conversations between brands and people.

Responsibilities

Editorial Planning

• Develop monthly and always‑on editorial calendars across social media platforms under the guidance of a Senior Content Manager.
• Translate campaign strategies into channel‑specific content plans.
• Identify reactive and proactive content opportunities based on trends, cultural moments, and community insights.
• Ensure consistency in tone of voice and adherence to platform best practices across all content.

Community Management

• Manage day‑to‑day interactions across brand social channels.
• Moderate comments and conversations while maintaining each brand’s tone of voice.
• Escalate sensitive issues or potentially critical conversations when necessary.
• Transform community feedback into actionable insights for the wider team.
• Identify recurring questions, behaviours, and opportunities to improve engagement.

Content Development

• Create captions, copy, and social‑first content when required.
• Prepare briefs for creative, design, and motion teams regarding editorial assets.
• Collaborate throughout the entire content production process, from briefing to publishing.
• Support influencer and creator activations from an editorial perspective.
• Ensure content is optimised for each platform and audience.

Cross‑Functional Collaboration

• Work closely with Creative, Strategy, Account, Media, PR, and Data teams.
• Align editorial plans with campaign objectives and paid media strategies.
• Contribute to brainstorming sessions with platform expertise and a social‑first mindset.
• Coordinate with Project Managers to ensure timely project delivery.

Reporting & Insights (in collaboration with the Analytics Unit)

• Monitor content performance and community health.
• Produce regular reports highlighting key learnings and optimisation opportunities.
• Stay updated on platform developments, algorithm changes, and emerging content formats.
• Provide recommendations to improve engagement, reach, and overall content effectiveness.

Qualifications

• 2–3 years of experience in social media, editorial content, or community management, preferably within an agency environment.
• Fluent in English, both written and spoken.
• Strong knowledge of social media, streaming, and entertainment platforms.
• Experience using publishing and community management tools such as Sprinklr, Sprout Social, Emplifi, or similar platforms.
• Passionate about internet culture, creators, digital trends, and online communities.
• Highly organised, detail‑oriented, and comfortable managing multiple brands simultaneously.
• Curious, proactive, and collaborative.
• Comfortable working in a dynamic and fast‑paced environment.

Nice to Have

• Experience managing influencer or creator‑led content.
• Knowledge of social listening tools and platforms.
• Basic understanding of paid social media and content amplification strategies.
• Experience working with international or global brands.
• Strong editorial sensitivity and excellent copywriting skills.
• Experience analysing content performance and reporting insights.

Benefits

• Continuous Development: Personalised learning and development opportunities available at every stage of your career.
• Growth Culture: Challenging projects within a collaborative and innovation‑driven environment.
• People Care: Initiatives dedicated to physical and mental wellbeing, fostering a culture of collaboration, respect, and inclusion.

Compensation

Annual Gross Salary Range (RAL) €28,000 – €32,000. The salary range has been determined based on objective and neutral criteria, including role responsibilities, required competencies, organisational level, market benchmarks, and internal equity considerations.

Diversity, Equity & Inclusion

This vacancy is open to candidates of any gender, age, and nationality, in compliance with applicable equal opportunities and anti‑discrimination legislation. The job advertisement has been drafted in accordance with the principles of UNI/PdR 125:2022, the Italian standard for gender equality. Publicis Groupe promotes inclusive and non‑discriminatory recruitment processes. Job titles, evaluation criteria, and language have been designed to be neutral and fully aligned with equal opportunity principles. If you have any specific requirements (for example, accessibility needs), please let us know during the initial contact. We are committed to ensuring a fair, inclusive, and accessible recruitment process for everyone.