B2B Tech Marketing Specialist: AI-Driven Campaigns

present of AI; Roma; On-site; EUR 40,000 - 55,000; Full time

Benefits offered by this job

Campaign management experience

CRM data handling

Paid media budgets

Video creative basics

Marketing analytics

Job summary

Exein, a security company embedding runtime security into firmware for connected devices and Physical AI systems, seeks a digital marketing specialist for a B2B tech context. You will lead campaigns across search, social, and email, and manage CRM data to drive lead quality and pipeline growth.

In this role you’ll optimize paid channels, apply marketing automation, and contribute to creative testing with basic video production.

Qualifications

• Hands-on experience with paid acquisition, marketing automation, and basic video production.
• Experience running B2B tech campaigns across search, social and email.
• Ability to analyze data and adjust strategies to meet business goals.

Responsibilities

• Run campaigns across search, social, and email channels.
• Manage CRM data and segment audiences for targeted actions.
• Track performance and optimize budgets and creative tests.

Skills

Campaign management

CRM data handling

Paid acquisition

Marketing automation

Video production

Tools

Google Ads

LinkedIn Ads

Marketing automation tools

Job description

Exein, a security company embedding runtime security into firmware for connected devices and Physical AI systems, seeks a digital marketing specialist for a B2B tech context. You will lead campaigns across search, social, and email, and manage CRM data to drive lead quality and pipeline growth.

In this role you’ll optimize paid channels, apply marketing automation, and contribute to creative testing with basic video production.