B2B CRM & Loyalty Analyst for Dealers & Partners

Stellantis; Torino; In loco; EUR 39.000 - 43.000; Tempo pieno

Descrizione del lavoro

Stellantis in Torino, Italy, seeks an ICT B2B CRM & Loyalty Business Analyst to design and evolve CRM, Loyalty and Customer Engagement solutions for B2B environments, focusing on dealer, partner, and distribution networks.

The role requires gathering requirements from B2B stakeholders, translating them into functional specifications and user stories, and supporting the design, testing, rollout and continuous improvement of B2B CRM processes and the B2B database, with strong agile and

Competenze

• 3-5 years experience as Business Analyst in CRM/Sales environments.
• Strong understanding of B2B processes and partner ecosystems.
• Ability to translate business needs into functional designs.
• Experience with agile methodologies.
• Fluent in English and Italian (written and spoken).

Mansioni

• Gather, analyze, and challenge business requirements from B2B stakeholders across Sales, CRM, Loyalty, and Customer Engagement domains.
• Translate requirements into functional specifications and user stories.
• Support the design and optimization of B2B CRM processes for dealer, partner, and distribution networks.
• Contribute to the definition and implementation of B2B DB to support loyalty programs, engagement initiatives, and customer lifecycle management use cases.
• Ensure business requirements are aligned with CRM, customer data, and engagement platform capabilities.
• Act as a bridge between business and IT teams.
• Participate in testing activities, user acceptance testing, validation, and rollout of B2B CRM and loyalty solutions.
• Contribute to the delivery of loyalty and engagement use cases.
• Monitor the effectiveness of implemented solutions and support the identification of continuous improvement opportunities.

Conoscenze

CRM knowledge

Business analysis

Agile methodologies

Stakeholder management

Communication skills

Strumenti

Salesforce Corporate module

Descrizione del lavoro

Stellantis in Torino, Italy, seeks an ICT B2B CRM & Loyalty Business Analyst to design and evolve CRM, Loyalty and Customer Engagement solutions for B2B environments, focusing on dealer, partner, and distribution networks.

The role requires gathering requirements from B2B stakeholders, translating them into functional specifications and user stories, and supporting the design, testing, rollout and continuous improvement of B2B CRM processes and the B2B database, with strong agile and