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Job Title: Vice President SMB- Ad Sales
Reporting to: Business Head
Location: Noida
Working Days: 6 days
Please whatsapp your updated CV 9818317720 or email anamika.chandola@netambit.net
Role Overview
The Vice President SMB- Ad Sales will be responsible for driving large-scale retail merchant onboarding through field-led, IST and channel-based distribution models. The role demands strong leadership, execution excellence, and the ability to scale distribution while ensuring compliance, productivity, and profitability.
This position owns end-to-end outcomes across merchant acquisition, activation, revenue delivery, and regional performance, while building a sustainable and well-governed sales ecosystem.
Key Responsibilities
- Lead and scale Field Sales, Channel Sales, and Inside Sales teams to drive high-volume retail merchant acquisition across geographies, with end-to-end ownership of onboarding, activation, retention, and unit economics.
- Establish and institutionalize standardized SOPs for merchant acquisition and performance governance across all three sales channels to ensure consistency, quality, and compliance.
- Define and execute integrated go-to-market and distribution strategies, aligning field, channel, and inside sales objectives with overall business growth plans.
- Design productivity benchmarks, incentive structures, and performance metrics for all sales channels, ensuring optimal conversion ratios, controlled acquisition costs, and scalable growth.
- Drive strong MIS discipline and performance reviews, tracking productivity, onboarding volumes, activation rates, and regional efficiency, while implementing continuous improvement initiatives to enhance profitability and execution excellence.
- Strong leadership and people management capabilities.
- Deep understanding of field sales, channel distribution, and merchant acquisition at scale.
- Proven experience managing partner-driven and distributed sales models.
- Data-driven mindset with strong operational and financial discipline.
- Excellent stakeholder management and communication skills.
- Ability to scale large operations in fast-paced, high-growth environments.
Qualifications
- 15–18+ years of experience in sales, distribution, or large-scale merchant acquisition roles.
- Experience in platform-led businesses such as Fintech, Telecom, E-commerce, Marketplaces, or Edtech preferred.