Therapy Business Manager | GI Prima

Abbott Laboratories; Delhi; On-site; INR 420,000 - 900,000; Full time

Job summary

Abbott Laboratories in Delhi seeks a field sales professional to promote Abbott’s products to doctors and chemists, conduct visits, share product information, and address queries while driving prescription growth.

You will create and maintain lists of doctors and chemists, organize CME camps, monitor performance, and participate in strategy meetings to optimize market coverage. 2+ years in the same therapy, fluent communication, and experience with MNCs are advantageous.

Qualifications

• 2+ Years of experience in pharma sales or related field.
• Prior/current experience in the same therapy.
• Candidates from MNCs and top Indian Pharma companies will have added advantages.
• Fluent and confident in communication.

Responsibilities

• Create and maintain an updated list of doctors and chemists, ensuring it meets therapy/product requirements.
• Regular visits to doctors and chemists to promote Abbott’s products, provide information, discuss science, and address queries.
• Achieve sales targets by promoting products and driving prescription generation.
• Audit prescriptions for Abbott and competitors to gather market intelligence and adjust strategies.
• Organize CME camps as per division strategy and customer needs.
• Monitor actual sales performance and adjust strategies to minimize variances from targets.
• Prescription audit for Abbott brands and competitors.
• Execute the customer management plan to ensure coverage as per plan.
• Demonstrate Abbott values: Pioneering, Achieving, Caring, Enduring.
• Participate in strategy meetings, doctor meets, workshops, training, and other activities to enhance performance and sales.
• Adhere to Abbott’s Code of Business Conduct.

Skills

Fluent communication

Job description

Roles and Responsibilities in detail

• Create and maintain an updated list of doctors and chemists, ensuring it meets the specific requirements of the therapy/product.


• Conduct regular visits to doctors and chemists to promote Abbott’s products, provide product information, engage in science-based discussions, and address any queries


• Achieve sales targets by effectively promoting products and driving prescription generation.


• Conduct regular audits of prescriptions for Abbott and competitor brands to gather market intelligence and adjust strategies accordingly.\\


• Organizing Camps (CME) as per the division strategy and customers need.


• Continuously monitor actual sales performance, making necessary adjustments to strategies to minimize variances from targets.


• Prescription audit for Abbott brands and other competitor’s brands


• Execute the customer management plan to ensure that all the customers are covered as per the plan.


• Demonstrate and promote professional behavior aligned with Abbott’s values of Pioneering, Achieving, Caring, and Enduring.

• Participate in strategy meetings, briefing sessions, doctors’ meets, workshops, training programs, and other company activities to enhance job performance and promote product sales.

• Adhere strictly to Abbott’s Code of Business Conduct

Meet minimum KPIs as follows:

• 100% coverage of Doctors.


• Customer Call average as per the customer management plan of the division /therapy.


• Market intelligence collection, retailer level inventory management calls as per the product profile and marketing strategy of the therapy /division.

Experience/Training Required

• 2+ Years of experience.


• Candidate with prior/current experience in the same therapy.


• Candidates from MNC and top Indian Pharma companies will have added advantages.


• Fluent and confident in communication.

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